Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Selling Pepsi & Netflix AutoPlay Psychology
MP3•Episode home
Manage episode 350357430 series 2887795
Content provided by Searching For SaaS Podcast, Josh Ho, and Nate Bosscher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Searching For SaaS Podcast, Josh Ho, and Nate Bosscher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week we talk about selling brown sugar water and why netflix would want you to watch more tv. Have you seen the Pepsi Where's my Jet documentary on netflix? They've got some interesting marketing strategies that we get into today on the show. Who knew that selling carbonated water could require next-level marketing? We've all hit that feature on netflix that auto-plays the next episode in the show. Why would netflix do that? It costs them more bandwidth, people go through shows faster, people aren't re-enforced to ask for more. What's going on here? Nate and Josh have some ideas. Want to hang out online? Come find us at @natebosscher and @jlogic on Twitter
…
continue reading
114 episodes
MP3•Episode home
Manage episode 350357430 series 2887795
Content provided by Searching For SaaS Podcast, Josh Ho, and Nate Bosscher. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Searching For SaaS Podcast, Josh Ho, and Nate Bosscher or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week we talk about selling brown sugar water and why netflix would want you to watch more tv. Have you seen the Pepsi Where's my Jet documentary on netflix? They've got some interesting marketing strategies that we get into today on the show. Who knew that selling carbonated water could require next-level marketing? We've all hit that feature on netflix that auto-plays the next episode in the show. Why would netflix do that? It costs them more bandwidth, people go through shows faster, people aren't re-enforced to ask for more. What's going on here? Nate and Josh have some ideas. Want to hang out online? Come find us at @natebosscher and @jlogic on Twitter
…
continue reading
114 episodes
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