How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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Gymshark's £8m To £200m Growth Adventure (from an SEO & PPC Perspective)!
Manage episode 421288312 series 2287055
Content provided by Winning With Shopify. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Winning With Shopify or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week we are joined back by the legendary marketing titan, Richard Chapple!
From starting his career on the ground floor in a retail store, Richard worked his way up to becoming Head Of Marketing at Play.com, then onto Group eCommerce Director of THG, and later becoming CMO of Gymshark, helping them scale from £8million-£200million!
Richard is now the Founder of The Growth Foundation helping high-potential businesses show them the right way to grow.
In this episode, Nick and Richard dive how to make money on SEO for business, how to scale your business, how to beat Google & Meta Ads, Google's AI prompts for SEO, the importance of testing and much more!
Key takeaways:
0:00 Introduction
5:42 CRO Tool: Order Rescue
12:57 How to Make Money on SEO for Business
16:48 SEO Campaign Example
20:04 How To Scale A Business
24:59 Scaling Gymshark £8M-£200M
33:19 How to beat Google & Meta Ads
39:16 Marketing Network: Search and Retargeting
45:00 Google's AI prompts for SEO
51:01 The Importance Of Testing
57:11 How To Reach Out To Richard
The Growth Foundation: https://www.thegrowth.foundation/
Reach out to the Spec team here: https://spec.digital/expertise/seo-services/
Website: https://winningwithshopify.com/
YouTube: https://www.youtube.com/@winningwithshopify
Instagram: https://www.instagram.com/winning_with_shopify/
TikTok: https://www.tiktok.com/@winningwithshopify
Support the Show.
274 episodes
Share
Manage episode 421288312 series 2287055
Content provided by Winning With Shopify. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Winning With Shopify or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week we are joined back by the legendary marketing titan, Richard Chapple!
From starting his career on the ground floor in a retail store, Richard worked his way up to becoming Head Of Marketing at Play.com, then onto Group eCommerce Director of THG, and later becoming CMO of Gymshark, helping them scale from £8million-£200million!
Richard is now the Founder of The Growth Foundation helping high-potential businesses show them the right way to grow.
In this episode, Nick and Richard dive how to make money on SEO for business, how to scale your business, how to beat Google & Meta Ads, Google's AI prompts for SEO, the importance of testing and much more!
Key takeaways:
0:00 Introduction
5:42 CRO Tool: Order Rescue
12:57 How to Make Money on SEO for Business
16:48 SEO Campaign Example
20:04 How To Scale A Business
24:59 Scaling Gymshark £8M-£200M
33:19 How to beat Google & Meta Ads
39:16 Marketing Network: Search and Retargeting
45:00 Google's AI prompts for SEO
51:01 The Importance Of Testing
57:11 How To Reach Out To Richard
The Growth Foundation: https://www.thegrowth.foundation/
Reach out to the Spec team here: https://spec.digital/expertise/seo-services/
Website: https://winningwithshopify.com/
YouTube: https://www.youtube.com/@winningwithshopify
Instagram: https://www.instagram.com/winning_with_shopify/
TikTok: https://www.tiktok.com/@winningwithshopify
Support the Show.
274 episodes
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Similar to Winning With Shopify
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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…
continue reading
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…
continue reading
Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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