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The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Your host Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena for a long time, loves Shopify and will be sharing his knowledge and interviewing experts from Shopify app creators, business gurus and marketing experts. It's not hard if you have the right advice to buil ...
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eCommerce is evolving. It’s past the tactics, shiny objects, and the latest social/marketplace hacks. Sure some work for sometime, but what works every time is an overall brand play. Neil uncovers branding that starts at the Core of the company - where you end with Logos and not start, where you follow a structured method and not second guess and where you achieve profitability and not just revenue. Ask Casper, Warby Parker or Allbirds. Subscribe now and shift from being a product hustler to ...
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The only podcast on the entire internet... hosted by Dirk Parker. Answering questions you send in - Sex, Sports, Gaming - Nothing is off limits - except sex - wait we just said sex - no sex is fine - really? - yes.
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The UX Coach podcast gives people space to share their experiences of working in Digital Design and Technology. Each episode tells the story of someone's career. We focus on career progression, and challenges encountered at every step, at every level of seniority. Your host is Andy Parker, a career coach and founder of UX Coaching.
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Is building a business with your spouse the best thing ever--or the craziest? Or both? How do other couples do it? We interview successful couples who are crushing it and ask them everything from how they met to how they do it to how they argue. Whether you're working with your significant other, just thinking about it, or just like modeling other successful business owners, welcome to CoupleCo: Working With Your Spouse For Fun & Profit.
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Prince Rogers Nelson was a cultural icon, ground-breaking artist and one of the most influential, prolific and revered musicians of his generation, inspiring diverse groups of people around the world. This show talks to people who have memories of the Purple one, and will include associates, bandmates and fans alike. Don't be 'alone in a world that's so cold' - join us! May U Live 2 C the Dawn...
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Discover how to harness the power of influencers and micro-influencers to elevate your brand and drive sales on Shopify in 2024! Learn to identify the right influencers, craft compelling campaigns, and measure your ROI effectively. We'll explore the newest strategies for building authentic relationships and leveraging influencer content to engage y…
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In 2024 many of us believe Shopify dropshipping is not a lucrative business model anymore. However, it can be extremely successful if done correctly! In this episode, Nick dives deep into the world of Shopify dropshipping in 2024 with 3 steps to success for your store! Learn the latest strategies to select winning products, build a reliable supply …
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In this episode, we delve into How To Manage Your Shopify Inventory To WIN During Peak with expert insights from Inventory Planner. Discover essential strategies for mastering Shopify inventory management, ensuring you stay ahead during high-demand periods. Learn how to optimise stock levels, forecast demand accurately, and avoid common pitfalls th…
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With having worked with almost 2000 brands throughout his career, Nick shares the steps that are helping brands win right now! In this episode we explore why customers buy your products and how to harness the power of customer data to boost your sales. Discover the truth about increasing sales and learn actionable strategies to elevate your Shopify…
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This week we are joined by Lucy and her inspiring story of founding Bare Kind. Bare Kind is a Bamboo sock company that save endangered animals. In this episode, we delve into key topics, including: - How Lucy Started & Grew Bare Kind. - Learn practical tips and strategies for running a sustainable and environmentally friendly business. - Understand…
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In this episode we have a very special announcement! We have been working over the past 12 months to build a platform where you guys can be more involved in the community and increase the support you get from us (for free!). Three months ago we hired Lee Hazzard, and we are now proud to announce we are launching the Winning With Shopify Growth Hub:…
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This week we are joined by Shopify Merchant Jake Starr, Founder of Recycled Firefighter! Jake was a full-time firefighter working over 72 hours a week, when he realised that even with overtime pay I wasn't making enough money to support my growing family. With 10 years of firefighter experience under his belt it was time to venture into something n…
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Google did a whoopsie! This week Nick is flying solo to dive into the disruptive Google leak that just dropped. Tune in as Nick shares insider insights on this major revelation and, most importantly, how you can win from it. Learn five actionable tips to boost your SEO, uncover six crucial rules for ranking high on Google, and explore the six key e…
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This week we are joined back by the legendary marketing titan, Richard Chapple! From starting his career on the ground floor in a retail store, Richard worked his way up to becoming Head Of Marketing at Play.com, then onto Group eCommerce Director of THG, and later becoming CMO of Gymshark, helping them scale from £8million-£200million! Richard is …
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This is a pre-recorded webinar. If you want to see the visual version of the webinar on Youtube, then click here: https://youtu.be/qcA9QTUjugk Are you ready to take your user experience (UX) and conversion rates to the next level? Look no further! This exciting webinar is designed to equip you with the top 10 strategies to turbocharge your website'…
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Join Nick this week as he uncovers why brands are hitting a brick wall and the 7 things you can do to overcome them! Nick shares the truth behind successful business operations and how to find synergy between the marketing and finance teams. We'll discuss strategies for moving and improving tech stacks to stay ahead in the digital age, and discover…
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This week are joined by Senior SEO Consultant, Rob Stanbury, to explore essential strategies to elevate & cement your Brand’s SEO position! From uncovering the five key focus areas in SEO to demonstrating relevance on your collection page, we provide actionable insights to help you climb the search engine rankings. Discover the power of buying guid…
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INTRO 2mins30secs - Tamar's chemistry with Prince 'It was like a student following a teacher...[but] you can't work with that kind of greatness and take mediocre...' 6mins30s - Prince going on tour with Tamar, playing guitar on her U.S. shows 7mins45s - Will we ever get to hear her album 'Milk & Honey'? Her collaborative project with Prince. 8mins3…
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In this episode, we delve into the world of Google PPC marketing and share 10 invaluable tips to elevate your strategy. From split testing ad campaigns to managing revenue lag time on Google AdSense. Learn how to effectively target customer groups, optimize product categories, and identify your best and worst selling products. Discover the importan…
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Join us this week as we are joined by Ben Burgess, Founder of Brand and Web Agency, Eleven, working with the likes of CocaCola, BBC, Simba, 3Mobile & many more! Nick and Ben unravel the four-step process of Conversion Rate Optimization, providing practical insights and actionable strategies to boost your website's performance. Discover the art of d…
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INTRO - Just coming back in late from London, and Houston... 3mins - the elevator pitch on Tamar, '...how would you describe yourself?' 4mins30s - Finding your tribe online 5mins - Tamar's passion as an educator 7mins - Were your parents or your family musical? Where did you inherit your talent from? 8mins - The original line up for Destiny's Child…
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This week, Nick delves into the daunting task of selecting the perfect marketing partner, offering expert advice and practical strategies. Join us as Nick shares the intricacies of agency selection, sharing insights on what to look for and how to make informed decisions. If you are struggling to find the right agency for your brand, or feel it’s a …
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This week we are doing something a little different! Join us for an exciting online webinar where we'll reveal the secrets to skyrocketing your Shopify store's revenue! Whether you're just starting out or looking to take your business to the next level, this is the event for you. Learn from industry expert Caroline Balinska who has achieved incredi…
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INTRO 2mins - Fan Questions: what happened at the Rio in Las Vegas? 3mins30s - Early, and unreasonable demands from Prince. Mentors and moving on without malice... 6mins30s - What was it like managing other artists vs managing Prince? Working with Andre Cymone and Jesse Johnson. 9mins30s - Working with the Prince Estate on a potential 'For You' Del…
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In this episode we are joined By Sabir Semerkant who has over 25 YEARS in the e-commerce space. Nick and Sabir discuss why bounce rate is the key KPI in e-commerce, and how to leverage effective marketing tactics to dominate the competitive landscape. Explore the art of pricing, utilizing promo codes effectively, and discover the secrets to engagin…
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Join us this week as we sit down with Jandre De Beer, the CEO of V8 Media, to explore the ever-evolving landscape of email marketing! Discover the secrets to building a thriving business through Facebook advertising and ensuring your Google Ads get the green light. Learn the art of community-building in email marketing and how to harness the synerg…
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INTRO 2mins20s - Life experiences, in preparation for meeting Prince, working with stars and the need to avoid being a fan. 8mins - Is there anything you couldn't protect Prince from? No entourage, before the layers of fame and celebrity. 'He took the bus to my house...that's the Prince I loved.' 11mins - 'He was just a guy from North Minneapolis..…
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In this episode, we are joined by Clayton Bates. Clayton has an inspiring journey from near bankruptcy in his first Shopify business, to Shopify success! We explore the highs and lows of online entrepreneurship, covering topics like overcoming near bankruptcy on Shopify, common business pitfalls, website optimization strategies, Google Ads review, …
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Join us this week on Winning With Shopify as we delve into the world of e-commerce with EcomHannah, an entrepreneur who has built her brand across multiple platforms including Shopify and Etsy. Discover Hannah's journey, from starting a YouTube channel to mastering the economics of e-commerce and crafting a SMART USP (Unique Selling Proposition). W…
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INTRO 2mins - The Dirty Mind era, the Prince persona begins to form, riding the New Wave...and that Trench Coat! 3mins - The 1979 period and working with costume designers... 7mins30s - The second punk period: Slave and the 1990s 10mins - Veils and Masking - the Exodus Has Begun... 11mins30s - Count The Days, style signifiers and finely tuned 'unco…
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Join us in this episode as we explore the fascinating journey of Battlbox with CEO, John Roman. From selling the company in 2021 to buying it back in 2023, John shares the highs and lows. Including having their very own Netflix show, to a nail-biting moment when Facebook Ads were turned off before their biggest ever sales weekend, and saved by a us…
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This week we are joined by Eugene Ravitsky, Founder of Factory Pure. Eugene has been in the world of e-commerce for a number of years now and shares his insights, experiences and advice on identifying your businesses USP, the ways to communicate with your customers, writing the right content for your business and much more! Key takeaways: 0:00 Intr…
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INTRO 2mins - First memories of Prince, and standing next to the TV...feeling the static from Gett Off! Listening to Prince's Hits cassette in the Green Mondeo. 4mins - Born in the year of Lovesexy! 5mins - When did you realise that Prince's work could become a lifetime pursuit? "First and foremost I'm a fan...". Obsessed with John Waters, Pee Wee …
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Today, I'm in conversation with Jorge Arango, an information architect and author of several books. His most recent, duly noted, has just been released. Jorge is a consultant based across the Americas and teaches in the graduate interaction design program at the California College of the Arts. We talk about why we make notes, the concept of thinkin…
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In this episode Nick is joined by Sean Reyes, the Founder of Shock Surplus - an eight figure business who are killing it on Shopify! Sean shares his journey and insights of how he started selling automotive parts with his step-dad at 7 years-old, to now having built an 8-figure automotive business years later! Key takeaways: 0:00 Introduction 1:52 …
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Do you ever wonder how often you should be reaching out to your customers, sending them emails, SMS & promotions? Do you want to keep them up to date, but don’t want them to unsubscribe? Well in this episode we discuss how to measure and optimise your customers INTENT and how you can automate the perfect times to engage with customers to maximise r…
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This week on the show Nick shares the eight top Shopify Loyalty Programs that are working for Brands on Shopify right now! Nick shares an array of loyalty programs for you to try in your business, from examples working in fashion brands, beauty, and even alcohol brands! If you’re looking for inspiration on how to create loyalty programs that are wo…
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This week on the show, we are joined by loyalty expert, Jason Leader. Jason and Nick discuss the best loyalty strategies for 2024, two things to know before launching a new loyalty program, how to ask customers the right questions, how much to discount, how loyalty programs link with influencer marketing, and much, much more! If you’re looking to b…
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Today, I'm talking to Elizabeth Chesters. Born in Wigan, UK, Elizabeth now resides in Munich, Germany. We first met in 2015 when we both presented at a conference encouraging first-time public speakers. Since then, she has worked in-house for several organisations, both in the UK and Germany. I wanted to hear firsthand what it's like to move to ano…
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It’s a brand new year and a brand new series all around building customer loyalty! In this episode we are joined by industry expert and #1 Shopify Loyalty Program voted by G2, Fiona Stevens from LoyaltyLion. Fiona is a loyalty marketing expert and in this episode, she shares some crucial insights, tips and knowledge on WHY you need to build custome…
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For the final episode of the year, we are doing something a little different! This week, Nick is doing a 2023 round up episode, sharing all of his insights from the past 12 months, the biggest things that have worked for brands this year, the biggest lessons learned on Shopify, best practises for the year ahead & what to expect going into 2024! Tha…
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This week we are doing something slightly different - Nick is joined by his colleague, Rob Stanbury, from Spec Digital, as they both host a webinar all about Conversion Rate Optimisation! In this episode Nick and Rob cover how to double your revenue, how to manage a low conversion rate website, the four sections of your e-commerce site, how to get …
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This week we are joined by Justin from Red Beard Creative. Justin is a Shopify and Brand expert expert working in the industry for the past 14 years! In this episode, Nick and Justin discuss brand identity, how to rest if your brand is resonating with your audience, ways to shift excess stock, coupons and discounts and the power of storytelling! Ke…
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Hello, and welcome to the podcast. I’m Andy Parker, the UX Coach. And this is where I share people’s stories of career success and failure from across the tech industry. Today, I’m talking to Marvin Hassan, a UX designer from Germany, who wants to pay back the community with his insights into design leadership, and navigating the different phases o…
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This week we are joined by the one and only, Tyler Farley from Better Than Belts. Tyler has a really interesting story, starting his business through Kick-starter, raising 64% of our goal in one day, and going from strength to strength ever since. Nick and Tyler discuss how to talk to your customers, how e-commerce companies are using learning vide…
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A question we often get asked on the show is “how can I convert more website visitors?” So, this week is the start of a very exciting brand new series all about Conversion Rate Optimisation! In this episode we are joined by Cory Gill, the Founder of a Conversion Rate Optimisation platform, Alia. Cory shares his knowledge and wisdom in CRO and how y…
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In this episode we are joined by the incredibly knowledgeable, humble and all-round great guy, Michal Tomas, AKA London Viewpoints. Nick and Michal discuss How To Build a Campaign With a Brand, How To Work With Content Creators, Creating agreements with Content Creators/Influencers, The Art of Content Development, and much more! Key takeaways: 0:00…
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Have you wanted to work with Influencers but afraid of the pit falls and challenges you may face working with them? How can you create long term relationships with influencers & content creators? Do they work? How can measure if it’s working? These are all questions that we cover in this week’s episode with our very special guest, Rebecca Martin, C…
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This week we are talking to Content Creator and Influencer, Rachael Levine from Tripping Millennial. Rachael & Nick discuss how to start a business on Youtube, How To Work With Influencers, How long you should be working with Influencer’s for, how to get more out of working with content creators and much, much more! If you’re curious to know the do…
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This week is the start of a brand new series all around Influencer & Affiliate Marketing! We are joined by the legend and Founder of Afluencer, Brett Owens. Brett is an expert in Influencer & Affiliate Marketing and has been working in the space for 10 years now. He and Nick discuss a variety of topics and unpick some of the myths, insights and tru…
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If you are looking to create an email marketing strategy that works and learn how to develop your brand’s tone of voice, this episode is not to be missed! In this episode we are joined by Clay Imports, who offer an authentic selection of handcrafted tiles and home goods consisting of high-quality materials and sustainable designs. The CEO, Nick, an…
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This week on the show we are joined by Dr Stephanie Schull, the Founder of KegelBell. Stephanie shares her story of creating and taking a product to market in the medical space with very little investment. She shares how to market a business on a budget and how you can build and leverage a community through email to help take your business to the n…
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PART 2: Talking Prince.... INTRO - Can you remember the first track of Prince that you heard...? 3mins - Rhonda Smith, and inspiration from female bass players 7mins - Nik West's Favourite Prince bass line? 8mins30s - Alphabet Street & This Is Not Music, This Is A Trip... 11mins - Daisy Chain: Prince and Larry Graham 14mins - Paisley Park, practici…
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This week we are joined by Mike Traynor, Wine Specialist and Founder of Traynor Vineyards! Mike shares his journey of being in the wine business for the last 25 years, and how he evolved his business into online commerce in a big way via Shopify during Covid. Now, Traynor Vineyards do a lot of business via their Shopify store, Mike shares creative …
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