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Why Email Open Rates Are Meaningless If You Want To Make Money! With Tink Taylor
Manage episode 226092607 series 2287055
Content provided by Winning With Shopify. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Winning With Shopify or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
With over 20 years experience in email marketing Tink Taylor Founder & President of the dotDigital Group (dotmailer), is here to talk about the key to email marketing. He explains how so many people are getting it so wrong yet still making money and how your open rate just doesn't matter when it comes to successful email marketing.
Learn how to set up ONLY 1 automation a week and how this can quickly turn your email automation into a huge success.
Tink teaches us how just "doing email" is really all it takes! It's not rocket science and the difference between making money and not is taking action!
People need 7-14 touch points to decide to buy from you. By emailing these people you are more likely to turn these leads into buyers! Best of all this costs you NOTHING extra!
RESOURSES MENTIONED:
https://learning.dotdigital.com/resources/report/hitting-the-mark-2018/
https://phrasee.co/
265 episodes
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Manage episode 226092607 series 2287055
Content provided by Winning With Shopify. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Winning With Shopify or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
With over 20 years experience in email marketing Tink Taylor Founder & President of the dotDigital Group (dotmailer), is here to talk about the key to email marketing. He explains how so many people are getting it so wrong yet still making money and how your open rate just doesn't matter when it comes to successful email marketing.
Learn how to set up ONLY 1 automation a week and how this can quickly turn your email automation into a huge success.
Tink teaches us how just "doing email" is really all it takes! It's not rocket science and the difference between making money and not is taking action!
People need 7-14 touch points to decide to buy from you. By emailing these people you are more likely to turn these leads into buyers! Best of all this costs you NOTHING extra!
RESOURSES MENTIONED:
https://learning.dotdigital.com/resources/report/hitting-the-mark-2018/
https://phrasee.co/
265 episodes
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Similar to Winning With Shopify
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast you'll find a mix of the #AskGaryVee show episodes, keynote speeches on marketing and business, segments from my DAILYVEE video series, interviews and fireside chats I've given, as well as new and current thoughts I record originally for this audio experience!
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