#16: Using people's behaviour on Instagram to target them (with Luke Kemeys and Ben Masters)


Manage episode 256308429 series 2418560
By Ace The Gram, Tasha Meys, and Viv Conway. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

This episode features Tash and Viv's interview with Luke Kemeys and Ben Masters - the boys behind the group "Boys Get Paid".

Both the boys have their own respective businesses and have a proven track record of building audiences for these.

Luke explains how he generates leads from Instagram for his accounting business and Ben explains what makes content successful on Instagram (he's a professional videographer)

Ben and Luke offer insights into male "Instagram behaviour" and cover topics such as:

- growing an audience for a service-based business

- growing an audience if you don't have a typically "sexy Instagram" product

- how they've created a strong online community for Boys Get Paid and converted it to a real-life community

For more on Ben and Luke listen to their podcast BNL or check out their Instagram accounts:




For more on Tash and Viv check out:


@tastefullytash @vivconway_

89 episodes