))
#110: Mind Tricks In B2B Marketing part 4: The Power of Scarcity & Unity in Marketing
Manage episode 381276875 series 2965183
Content provided by Kevin Chen & George Coudounaris, Kevin Chen, and George Coudounaris. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Chen & George Coudounaris, Kevin Chen, and George Coudounaris or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Unlock the secrets of scarcity and unity to drive more revenue for your business. In this episode, we dive deep into the psychology behind these powerful principles and how you can leverage them in your marketing strategy. Don't miss out on these game-changing insights!
-----------------------------------------------------
SUBSCRIBE to our channel: https://www.youtube.com/@theb2bplaybook
SUBSCRIBE to our newsletter: https://theb2bplaybook.com/newsletter/
GET the latest CONTENT: https://theb2bplaybook.com/
-----------------------------------------------------
00:00:00 - Introduction
00:03:30 - Principles of Scarcity and Unity
00:07:00 - Real-world Examples
00:10:30 - Scarcity in Ticket Sales
00:14:00 - Scarcity in the Auto Industry
00:17:30 - Scarcity in Toy Industry
00:21:00 - Apple's Scarcity Tactics
00:24:30 - The Cookie Jar Experiment
00:28:00 - Summary and Takeaways
00:31:30 - Closing Remarks
----------------------------------------------------
👥 Are you a B2B marketer in a small team??
💰 Need to bring in more revenue for your company (so sales and your boss love you??)
Get the:
🔹 strategy
🔹 templates
🔹 tools
So you have everything you need to drive more revenue for your brand.
See why other B2B marketers like you love The B2B Incubator
Check out: https://theb2bincubator.com/
-----------------------------------------------------
S05 E110 - The B2B Playbook
-----------------------------------------------------
#b2b #b2bmarketing #digitalmarketing
#b2bsaas #neuromarketing
152 episodes
Share
