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Maximizing Sales through Customer Experience - with John Roman, CEO @ BattlBox + Carnivore Club
Manage episode 361869037 series 3452347
Content provided by Erik Christiansen, CEO & Co-Founder of Justuno, Erik Christiansen, CEO, and Co-Founder of Justuno. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Erik Christiansen, CEO & Co-Founder of Justuno, Erik Christiansen, CEO, and Co-Founder of Justuno or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Erik discusses retail and consumer behavior with John Roman, CEO @ BattlBox + Carnivore Club. John talks through his vast experience in sales, retail, commerce, and subscription.
Erik and John explore:
- different strategies for improving the customer experience and increasing sales
- John's experience with BattlBox, a subscription service that sends customers a box of outdoor and survival gear every month
- how to prioritize acquiring, converting, and retaining customers
- shipping, engaging with current customers, and building a loyal customer base through retention strategies
- the importance of the product page in the customer journey
- testing alternative language to improve the customer experience
Host: Erik Christiansen - https://www.linkedin.com/in/erikc/
Guest: John Roman - https://www.linkedin.com/in/john-roman/
Justuno: https://www.justuno.com/
BattlBox: https://www.battlbox.com/
28 episodes
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