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The Attribution Debate: What Level is Worth It
Manage episode 407086716 series 3557636
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This week our host Brandi Starr is joined by Drew Smith, CEO/Founder for Attributa.
As the CEO/Founder for Attributa, Drew is passionate about helping B2B organizations solve complex marketing attribution challenges. With a broad range of marketing experience, including event management, partner marketing, web marketing, email marketing and most recently marketing/revenue operations, Drew understands the complex challenges that CMOs face when trying to tie disparate channels into a cohesive attribution story.
On the couch in this week’s episode of Revenue Rehab, Brandi and Drew will tackle The Attribution Debate: What Level is Worth It.
Links:Get in touch with Drew Smith on:
Subscribe, listen, and rate/review Revenue Rehab Podcast on Apple Podcasts, Spotify, Google Podcasts , Amazon Music, or iHeart Radio and find more episodes on our website RevenueRehab.live
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