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Content provided by Sally Sparks-Cousins. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sally Sparks-Cousins or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Understanding the Value of Testimonials

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Manage episode 418118998 series 3558643
Content provided by Sally Sparks-Cousins. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sally Sparks-Cousins or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this week's episode, Sally delves into the Fillet Phase of the Freedom Funnel Formula, focusing on Messaging and Marketing as crucial components for scaling coaching businesses. She emphasizes the power of testimonials in overcoming objections like time, money, and spousal agreement, guiding listeners on crafting compelling stories that resonate with potential clients. Sally introduces the Hero's Journey framework, illustrating how it can elevate testimonials by portraying clients' journeys from struggle to triumph. By framing testimonials within this narrative structure, Sally highlights their potential as catalysts for change, driving engagement and inspiring prospective clients to envision their own success within the coaching program

We just got featured on Feedspot's list of Australian women's lifestyle podcasts. Check it out at https://blog.feedspot.com/australian_women_lifestyle_podcasts/

Register here and take the first step towards your course creation success: https://www.sparkleclassacademy.com/infographic

Connect with Sally and the Sparkle World:

  continue reading

200 episodes

Artwork
iconShare
 
Manage episode 418118998 series 3558643
Content provided by Sally Sparks-Cousins. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Sally Sparks-Cousins or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this week's episode, Sally delves into the Fillet Phase of the Freedom Funnel Formula, focusing on Messaging and Marketing as crucial components for scaling coaching businesses. She emphasizes the power of testimonials in overcoming objections like time, money, and spousal agreement, guiding listeners on crafting compelling stories that resonate with potential clients. Sally introduces the Hero's Journey framework, illustrating how it can elevate testimonials by portraying clients' journeys from struggle to triumph. By framing testimonials within this narrative structure, Sally highlights their potential as catalysts for change, driving engagement and inspiring prospective clients to envision their own success within the coaching program

We just got featured on Feedspot's list of Australian women's lifestyle podcasts. Check it out at https://blog.feedspot.com/australian_women_lifestyle_podcasts/

Register here and take the first step towards your course creation success: https://www.sparkleclassacademy.com/infographic

Connect with Sally and the Sparkle World:

  continue reading

200 episodes

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