Leveraging Customer Reviews For eCommerce Success | Design To Convert Podcast

Design To Convert

Welcome to another exciting episode of Design to Convert with Sanjay Jenkins. In this episode, Sanjay sits down with Tomasz Sadowski, the founder and CEO of Opinew Reviews. They dive deep into the world of reviews, honesty, and authenticity in the e-commerce space. Tomasz introduces Opinew, an app designed to help Shopify stores collect reviews and shares how it can benefit businesses in different verticals.

They discuss the journey of Opinew, from its humble beginnings as a student project to becoming a successful business that got acquired by ShopCircle. Throughout the conversation, they emphasize the importance of customer feedback and how it has driven the evolution of Opinew into a reliable and efficient review collection system. Tomasz highlights the value of reviews beyond social proof, explaining how they provide insights into customer preferences, unexplored use cases, and growth opportunities. He emphasizes the importance of actively mining review data to improve products, enhance the customer experience, and discover new channels for growth.

The conversation also sheds light on Opinew's customer-centric approach, focusing on large multi-channel brands and prioritizing website speed to ensure optimal performance and increased conversions. Tomasz shares how Opinew has continuously refined its product based on customer feedback, making it a top choice for brands seeking a powerful review importation system. Join Sanjay and Tomasz as they explore the fascinating world of reviews, e-commerce, and the journey of Opinew Reviews. Discover how customer feedback can shape the success of businesses and gain valuable insights into building a reliable and efficient review collection system.