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Make 2022 Your Data-Driven Year

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Manage episode 314860303 series 2439336
Content provided by Cindy May. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cindy May or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Data can be dull. That’s why I counsel my nonprofit clients to steer clear of numbers when discussing their mission; stories of impact are just so much more engaging. But one set of numbers nonprofits should be concerned with is their marketing numbers. From the reach of your Facebook posts to the number of people who clicked on the call to action in your latest e-newsletter, those numbers will help you become more effective in your outreach - and that will get you more of the support you need. Make 2022 your data-driven year for marketing

  continue reading

150 episodes

Artwork
iconShare
 
Manage episode 314860303 series 2439336
Content provided by Cindy May. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cindy May or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Data can be dull. That’s why I counsel my nonprofit clients to steer clear of numbers when discussing their mission; stories of impact are just so much more engaging. But one set of numbers nonprofits should be concerned with is their marketing numbers. From the reach of your Facebook posts to the number of people who clicked on the call to action in your latest e-newsletter, those numbers will help you become more effective in your outreach - and that will get you more of the support you need. Make 2022 your data-driven year for marketing

  continue reading

150 episodes

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