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Why You Must Embrace Marketing
Manage episode 303514836 series 2439336
Content provided by Cindy May. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cindy May or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
There’s a lot of strong, negative feelings about marketing for nonprofits out there. It ranges from thinking of it as a “necessary evil” to viewing all marketing as, for lack of a better word, “icky” - sleazy, inauthentic or chock-full of hype. But marketing isn't a dirty word. It’s not a punishment. It’s just a tool and - when you embrace the best aspects of it - it might very well be the most important job you are doing for your organization.
150 episodes
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Manage episode 303514836 series 2439336
Content provided by Cindy May. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Cindy May or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
There’s a lot of strong, negative feelings about marketing for nonprofits out there. It ranges from thinking of it as a “necessary evil” to viewing all marketing as, for lack of a better word, “icky” - sleazy, inauthentic or chock-full of hype. But marketing isn't a dirty word. It’s not a punishment. It’s just a tool and - when you embrace the best aspects of it - it might very well be the most important job you are doing for your organization.
150 episodes
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Similar to Smart Marketing for Small Nonprofits
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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…
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continue reading
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continue reading
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