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193: Planning your media spend and the next big social media platform?
Manage episode 319350645 series 1174385
This episode, Charlie and Rita get stuck into all things media by starting with a review of the Global Ad Spend trends for 2021-22. They then discuss the important role that mobile can play in enhancing out of home advertising before discussing what could perhaps be the next big social media platform for schools – Nextdoor.
Got more questions? Ask them via smc@imageseven.com.au or imageseven.typeform.com/to/VQIz0PXK
Episode links:
The Marcom Society Global Ad Spend 2021-2022: Where budgets are going
Why mobile is key to unlocking the value of out of home advertising
What is Nextdoor? How to use the social network for neighborhoods
223 episodes
Manage episode 319350645 series 1174385
This episode, Charlie and Rita get stuck into all things media by starting with a review of the Global Ad Spend trends for 2021-22. They then discuss the important role that mobile can play in enhancing out of home advertising before discussing what could perhaps be the next big social media platform for schools – Nextdoor.
Got more questions? Ask them via smc@imageseven.com.au or imageseven.typeform.com/to/VQIz0PXK
Episode links:
The Marcom Society Global Ad Spend 2021-2022: Where budgets are going
Why mobile is key to unlocking the value of out of home advertising
What is Nextdoor? How to use the social network for neighborhoods
223 episodes
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