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194: Purple cows and your school on TikTok

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Manage episode 321695025 series 1174385
Content provided by Brad Entwistle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brad Entwistle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Charlie and Rita begin this episode with a review of the Oscars of Advertising, the Super Bowl LVI advertisements. They choose their favourites and unpack what school marketers can learn from the multi-million dollar spots. In the Deep Dive, the pair discuss marketing guru Seth Godin’s 'Purple Cow' theory and its role in an attention deficit society. Finally, in the Question of the Month, they answer the question of the moment: ‘Should you use TikTok for school marketing in 2022?’

Got more questions? Ask them via smc@imageseven.com.au or imageseven.typeform.com/to/VQIz0PXK

Episode links:

The Marcom Society

The 10 Best Super Bowl Ads of 2022

Purple cows and the attention deficit: how brands can turn heads

Should You Use TikTok for School Marketing in 2022?

  continue reading

222 episodes

Artwork
iconShare
 
Manage episode 321695025 series 1174385
Content provided by Brad Entwistle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brad Entwistle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Charlie and Rita begin this episode with a review of the Oscars of Advertising, the Super Bowl LVI advertisements. They choose their favourites and unpack what school marketers can learn from the multi-million dollar spots. In the Deep Dive, the pair discuss marketing guru Seth Godin’s 'Purple Cow' theory and its role in an attention deficit society. Finally, in the Question of the Month, they answer the question of the moment: ‘Should you use TikTok for school marketing in 2022?’

Got more questions? Ask them via smc@imageseven.com.au or imageseven.typeform.com/to/VQIz0PXK

Episode links:

The Marcom Society

The 10 Best Super Bowl Ads of 2022

Purple cows and the attention deficit: how brands can turn heads

Should You Use TikTok for School Marketing in 2022?

  continue reading

222 episodes

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