195: Google Analytics Updates And A New Way To Buy Out-of-home Advertising SMC: School Marketing And Communications podcast

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SMC: School Marketing and Communications « »
195: Google Analytics updates and a new way to buy out-of-home advertising

2+ y ago 24:54

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Charlie and Rita get straight into Making News, unpacking updates to Google Analytics and what school marketers need to do to avoid losing their website data. In an interview with Stephen Wruck, Head of Marketing and Enrolments at Queensland’s King’s Christian College, they discuss his experience of CAASie, a new platform that allows you to make low-cost bookings for out-of-home media. Finally, in Rants and Raves, the pair discuss the “world’s first Micro Prospectus”, launched by the University of Nottingham, and try to decide whether they are ranting or raving.

Episode links:

Google to sunset Universal Analytics on July 1, 2023, in favor of Google Analytics 4

Time to get ready for your Google Analytics 4 Migration

University of Nottingham launches Micro Prospectus to cut paper waste

Got more questions? Ask them via smc@imageseven.com.au or imageseven.typeform.com/to/VQIz0PXK

… continue reading

222 episodes

#Business #Marketing #Andrewsculthorpe #Bradentwistle #Educationmarketingnews #Image7 #Imageseven #Privateschoolmarketing #Schoolmarketingandcommunications #Schoolmarketingnews #Schoolmarketingpodcast #Brad Entwistle #Podcasting Education

Artwork

195: Google Analytics updates and a new way to buy out-of-home advertising

SMC: School Marketing and Communications

published 2+ y ago

Share

MP3•Episode home

Content provided by Brad Entwistle. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brad Entwistle or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Charlie and Rita get straight into Making News, unpacking updates to Google Analytics and what school marketers need to do to avoid losing their website data. In an interview with Stephen Wruck, Head of Marketing and Enrolments at Queensland’s King’s Christian College, they discuss his experience of CAASie, a new platform that allows you to make low-cost bookings for out-of-home media. Finally, in Rants and Raves, the pair discuss the “world’s first Micro Prospectus”, launched by the University of Nottingham, and try to decide whether they are ranting or raving.

Episode links:

Google to sunset Universal Analytics on July 1, 2023, in favor of Google Analytics 4

Time to get ready for your Google Analytics 4 Migration

University of Nottingham launches Micro Prospectus to cut paper waste

Got more questions? Ask them via smc@imageseven.com.au or imageseven.typeform.com/to/VQIz0PXK

… continue reading

222 episodes

#Business #Marketing #Andrewsculthorpe #Bradentwistle #Educationmarketingnews #Image7 #Imageseven #Privateschoolmarketing #Schoolmarketingandcommunications #Schoolmarketingnews #Schoolmarketingpodcast #Brad Entwistle #Podcasting Education

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