The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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014 | INFLUENCER MARKETING. INTERVIEW WITH DAVID COGEN, @THEUNLOCKR, PART 1
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Manage episode 222559793 series 2371657
Content provided by Tuck Ross and Jess Jensen, Tuck Ross, and Jess Jensen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tuck Ross and Jess Jensen, Tuck Ross, and Jess Jensen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What's it like to have millions of followers that tune in to hear your views on specific topics as you develop thought leadership and branded content for the largest corporations in the world? We’ve invited David Cogen, known as @theunlockr, as our first special guest to Social Currency to deep-dive with us on influencer marketing. David is a YouTuber, social influencer, vlogger, blogger, tech enthusiast and all around nice guy. For episode 014, we are discussing what it’s like to be an influencer and how a business leader, like you, can work with this critical group of content creators. If you have been curious about influencer marketing, what it means to be an influencer, and if it matters, this episode is for you. But don't call him an influencer - what David brings to the table is the power of what every brand needs to know now. This week's episode is part 1 of 2 = we had so much to discuss, we split into two episodes so we didn't have to hold back any of the good stuff. Learn more at http://www.socialcurrencyshow.com Follow us on Facebook at http://www.facebook.com/socialcurrencyshow
…
continue reading
46 episodes
MP3•Episode home
Manage episode 222559793 series 2371657
Content provided by Tuck Ross and Jess Jensen, Tuck Ross, and Jess Jensen. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Tuck Ross and Jess Jensen, Tuck Ross, and Jess Jensen or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What's it like to have millions of followers that tune in to hear your views on specific topics as you develop thought leadership and branded content for the largest corporations in the world? We’ve invited David Cogen, known as @theunlockr, as our first special guest to Social Currency to deep-dive with us on influencer marketing. David is a YouTuber, social influencer, vlogger, blogger, tech enthusiast and all around nice guy. For episode 014, we are discussing what it’s like to be an influencer and how a business leader, like you, can work with this critical group of content creators. If you have been curious about influencer marketing, what it means to be an influencer, and if it matters, this episode is for you. But don't call him an influencer - what David brings to the table is the power of what every brand needs to know now. This week's episode is part 1 of 2 = we had so much to discuss, we split into two episodes so we didn't have to hold back any of the good stuff. Learn more at http://www.socialcurrencyshow.com Follow us on Facebook at http://www.facebook.com/socialcurrencyshow
…
continue reading
46 episodes
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