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Out-of-home advertising and the significance of outdoor spaces | Social Media Sucks Podcast |
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Manage episode 317550855 series 2438733
Billboards, wallscapes, place-based media, and posters seen while on the go… All are examples of out-of-home advertising.
In this episode we zero in on this unique type of advertising while also exploring the shifting significance of simply being outside in the age of the coronavirus.
How have nationwide lockdowns affected our relationship with ads? What non-digital trends are worth noting in this context?
How are social media and out-of-home advertising related? And what about those “100 m to this location” signs? – effective advertising or sloppy copy?
Useful links
Instagram: @teamkubbco
TikTok: @kubbco
Twitter: @KubbAndCo
LinkedIn: Kubbco
Blogs: Kubbco.com
Audio podcast: https://pod.link/kubbco
YouTube podcast: https://bit.ly/3K1suVr
Social Brief (Social media news): https://bit.ly/3I68D6g
76 episodes
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on October 09, 2024 10:29 ()
What now? This series will be checked again in the next hour. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 317550855 series 2438733
Billboards, wallscapes, place-based media, and posters seen while on the go… All are examples of out-of-home advertising.
In this episode we zero in on this unique type of advertising while also exploring the shifting significance of simply being outside in the age of the coronavirus.
How have nationwide lockdowns affected our relationship with ads? What non-digital trends are worth noting in this context?
How are social media and out-of-home advertising related? And what about those “100 m to this location” signs? – effective advertising or sloppy copy?
Useful links
Instagram: @teamkubbco
TikTok: @kubbco
Twitter: @KubbAndCo
LinkedIn: Kubbco
Blogs: Kubbco.com
Audio podcast: https://pod.link/kubbco
YouTube podcast: https://bit.ly/3K1suVr
Social Brief (Social media news): https://bit.ly/3I68D6g
76 episodes
All episodes
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