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Marketing Combat

Chris Kubbernus & Jason Donnelly

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In each batter, we fight for 5-10 minutes, for your audio pleasure. The best part? We both know the marketing-related topic beforehand, but one of us gets to decide what they’re fighting for, which means the other person has to defend something they may not want to defend…
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Is AI making us all lazy? This episode of the Marketing Combat Podcast revolves around the question of whether AI is making us lazy. Chris argues that AI is fostering laziness because people increasingly rely on AI to do their work without truly understanding or processing the information. He cites an example of his son's school project where some …
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What's the best social media platform ever? In this episode of the Marketing Combat Podcast, Chris and Jason engage in a spirited debate about the best social media platform. Jason champions Facebook, citing its massive user base, diverse features, and unparalleled ability to reach a wide audience. He argues that Facebook's comprehensive suite of t…
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Is the new Joe & the Juice smoothie ad any good or just directed to Gen Z? In this episode of the Marketing Combat Podcast, Jason and Chris drop into the new advertising campaign from Joe and the Juice, advertising spilled smoothies. Chris criticizes the campaign, arguing that it fails to create desire or trigger the all-important dopamine hit that…
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Do You Need College To Be Successful in Marketing? In this episode, Chris and Jason tackle the question of whether college is essential for success in today's world. Jason contends that the plethora of online resources and skill-learning platforms like YouTube make traditional college education obsolete. He believes that self-directed learning can …
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Will the New Toys R Us AI Ad Help Turn Things Around? Toys R Us has rolled out an AI-generated ad, igniting a debate over their effectiveness. Some argue that these ads represent good advertising, highlighting the brand's innovative use of technology and ability to generate interest. Others contend that these AI ads are more akin to nightmare fuel,…
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Is strategy or creativity more important in advertising? This question may be impossible to answer, but we did anyway... In this episode of the Marketing Combat podcast, the hosts go back and forth about the ongoing debate between strategy and creativity in advertising. Chris champions the idea that creativity holds more weight, emphasizing that in…
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Would warning labels on social media help people stop using? The discussion centers on the topic of warning labels on social media. Jason argues that these labels are unnecessary because the public is already well aware of social media's addictive and potentially harmful nature. He believes that warning labels wouldn't add any new information or ma…
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Are remakes, sequels, and reboots lazy creativity or demand response? The debate centers on whether remakes, sequels, and prequels in the film industry and ads represent genuine creativity or simply lazy creativity. Chris contends that these types of films are successful because they have the backing of consumers. He argues that as long as audience…
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Did the doordash "All the Ads" campaign deserve a Cannes? In this episode, the hosts review a DoorDash ad that clinched the Dan Weiden Titanium Grand Prix at Cannes. They discuss whether the ad truly deserves such a prestigious award, scrutinizing its effectiveness from multiple angles. The discussion touches on the ad's entertainment value, the le…
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Is it worth going to Cannes? As a marketing or advertising professional? It depends... In this episode of the Marketing Combat Podcast, Jason and Chris are battling the debate over the value of attending the Cannes Advertising Festival. Chris makes a strong case for the festival, highlighting the unique offshoot talks, unparalleled networking oppor…
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Does the Cannes Lion even matter anymore or is it just a nice ego boost? On another fiery episode of the Marketing Combat Podcast, Chris Kubbernus and Jason Donnelly have a spirited discussion on the relevance of awards in the advertising industry. Jason argues that awards have lost their significance, emphasizing that the ultimate goal is to captu…
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Will AI video platforms like Sora, Kling, and Dream, destroy creativity? On today's episode of the Marketing Combat Podcast, we're talking about the opportunities and challenges presented by emerging AI video platforms like Sora, Dream, Kling, and Luma. Chris passionately argues that these platforms offer unprecedented opportunities for creativity …
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Should we ban fossil fuel ads? In this episode, the conversation dives deep into the contentious issue of banning fossil fuel advertising and its potential impact. Jason passionately argues in favor of the ban, drawing parallels to the successful prohibition of cigarette advertising. He contends that just as public health benefited from reducing ci…
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Is the new KFC ad, Believe in Chicken, advertising or entertainment? Watch it here before you jump in! https://www.youtube.com/watch?v=UrfQaMAH0Ss In this episode of the Marketing Combat Podcast, Chris Kubbernus and Jason Donnelly have a double-fried debate over KFC's latest ad campaign, "Believe in Chicken." Chris criticizes the ad, calling it a m…
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60-Minute TikToks - For Your Entertainment or Your Money? In this episode of the Marketing Combat Podcast, Chris and Jason dive into a lively debate about TikTok's bold move to allow 60-minute videos on their platform. Will this be a revolutionary shift that cements TikTok as a premier entertainment hub, or will it lead to confusion and dilute the …
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Is Mr. Beast's Content Good or Just About the Money? In this episode of the Marketing Combat Podcast, Chris and Jason dive into a heated debate over the success of YouTube sensation Mr. Beast. Is his meteoric rise driven by the quality of his content, or is it simply fueled by his financial resources? Chris makes a compelling case for Mr. Beast's a…
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Is LinkedIn Video Scrolling Cool or Cringe? When people are saying that TikTok is the new LinkedIn, did they take it seriously? In this episode of the Marketing Combat Podcast, Chris Kubbernus and Jason Donnelly go head-to-head in another heated battle of marketing mayhem. The topic at hand is LinkedIn's new video scrolling feature, dubbed "LinkedI…
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Is Facebook's New Community Feature any Good? For anyone? Community Chats will enable people to engage with their communities in real time, discussing topics they care about through text, audio, and video formats. This feature seamlessly integrates Messenger and Facebook Groups, offering a flexible and convenient way for people to connect whenever,…
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They are selling your data! Is it a breach of trust or just status quo? Chris and Jason dive into a heated debate about the ethics and implications of selling user data. Chris argues that selling user data is a fundamental breach of trust, undermining the relationship between companies and their customers. On the other hand, Jason suggests that it'…
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Chris opens the debate by pointing out Apple's lagging performance in AI, particularly with Siri's underwhelming capabilities. He argues that Apple has prioritized profit over innovation, investing less in AI technology compared to competitors like OpenAI and Kling. Chris suggests that Apple would need a significant breakthrough to close the gap in…
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Would you pay for social media if they suddenly started charging? This episode delves deep into the contentious issue of whether users should pay for social media access. Jason kicks off the debate by arguing that after a few weeks without social, he'd gladly dive back into it with a subscription. Chris, however, takes a strong stance against the i…
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Is Virtual Reality about to Take Off? In this episode of the Marketing Combat Podcast, Chris Kubbernus and Jason Donnelly delve into the future of virtual reality (VR) and augmented reality (AR) technology, exploring the potential for widespread adoption and its impact on society. Chris and Jason debate the future of VR and AR, focusing on whether …
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Is LinkedIn Still a Good Job Search App? In today's episode of the Marketing Combat Podcast, Chris Kubbernus and Jason Donnelly tackle the question: Is LinkedIn still a valid job search platform? Join them as they debate the current relevance of LinkedIn in the job market, discussing both its strengths and its shortcomings. In this fun debate, the …
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Are Instagram's new unskippable ads a good thing or a goodbye? In today's episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly dive into a heated discussion about Instagram's latest feature: unskippable ads. Are they a boon for advertisers or a bane for users? Chris and Jason go head-to-head, debating the pros and cons …
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Was the Burger King Mega Stacker Billboard a clever ad campaign or just another instance of marketers talking to themselves? In today's episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly dive into a heated debate over the Burger King Mega Stacker Billboard. Jason argues that the ad is inauthentic, claiming it’s just a…
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Is Liquid Death's new campaign to win a jet a stroke of nostalgic genius or a misfire for the popular water brand? In this exciting episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly engage in a spirited debate over Liquid Death's latest marketing campaign. This time, the unconventional water brand is offering fans a …
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Is AI beneficial for search engines? It’s a question with a lot of nuance and potential implications for the future of how we find information online. In today's episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly talk about the pros and cons of integrating AI into search engines, using Google's recent mishaps as a spr…
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Are the social media algorithms contributing to societal division and polarization, rather than simply delivering personalized content? On episode 13 of the Marketing Combat Podcast, hosts Chris and Jason discuss the complex dynamics of algorithmic manipulation on social media. They confront the unsettling question: Are these algorithms not only ca…
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Los Angeles Angels pitcher Shohei Ohtani hit a missle of a foul ball at New York's Citi Field, and inadvertently transformed a Coors Light digital billboard into an unexpected work of art—a conspicuous black square. This incident became the focal point of discussion on the 12th episode of the Marketing Combat Podcast, where hosts Chris and Jason di…
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Is shadow banning real? Is it unfair? Or is it a necessary measure to ensure the longevity of social media platforms? In today's episode of the Marketing Combat Podcast, Chris and Jason tackle the contentious issue of shadow banning on social media. Some argue it's a smart strategy to enhance content quality and maintain advertising revenue, while …
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Are deep fakes in advertising a groundbreaking innovation or a dangerous threat? In the latest installment of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly discuss the rapidly evolving landscape of deep fakes and their impact on advertising and marketing. As deep fake technology becomes increasingly sophisticated and access…
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Should there be more or less AI-generated content online, particularly on social media? Are we heading towards a future where the internet is just bots talking with each other? In the latest thought-provoking episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly jump into the realm of AI-generated content and its implica…
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Should we be blocking celebrities, or should we be embracing them as the entertainers they are? In the latest episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly tackle a hot-button issue: the role of celebrities in public discourse. Recently, there has been a growing trend of people blocking celebrities on social medi…
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Is social media dead? It's starting to feel like it might be, but the debate is far from settled. In the latest episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly dive headfirst into the provocative question: Is social media truly on its last legs, or is it still a thriving and vital part of our digital landscape? Jas…
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Was McDonald's recent campaign in the UK featuring smile-less Happy Meals a strong, original initiative, or was it just an idea stolen from Burger King? In today's episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly tackle this intriguing question, dissecting the nuances of McDonald's mental health awareness campaign. …
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Should hate speech be allowed online and protected under the banner of freedom of speech, or is it harmful content that needs to be blocked? In the most controversial episode of the Marketing Combat Podcast yet, hosts Chris Kubbernus and Jason Donnelly tackle the highly charged issue of hate speech on the internet. This episode dives deep into the …
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Australia is considering a sweeping ban on social media for children, sparking a heated debate about the implications of such a move. In today's episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly engage in a fierce battle of opinions on this divisive topic. They delve into the potential benefits and drawbacks of banni…
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Is Apple's new iPad ad "Crush It" a marketing masterpiece or a missed opportunity? Opinions are flooding in from all corners of the creative world, and the debate is heating up. In the latest episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly dive deep into the controversy surrounding Apple’s latest iPad commercial. T…
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Are fake followers a massive problem or your next big opportunity for profit? In episode two of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly delve into the issue of fake followers. They explore whether this phenomenon is a significant challenge undermining the authenticity of social media metrics or a clever tactic that ca…
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Should you artificially boost engagement on your social media posts by paying for bots to like and comment? Is this tactic a savvy move to increase visibility or a detrimental practice that undermines genuine interaction? In the debut episode of the Marketing Combat Podcast, hosts Chris Kubbernus and Jason Donnelly dive into the contentious issue o…
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If you're looking for a brilliant mind, you've found it with Dr. Kenneth Stanley, this week's guest on the Social Media Sucks Podcast! Dr. Stanley has a Wikipedia page, if you'd like the laundry list of incredible things he's been a part of, but to give you a quick overview, he's known for his work in AI, specifically with Uber AI, OpenAI, and now …
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On today's episode, we talked with Andy Pearson, VP of Creative for Liquid Death. We talk about everything from how Andy won a future Cannes Lion before knowing what it was, to what creativity looks like through the eyes of one of the most interesting brands in the world. No matter if you're a fan of Liquid Death, Andy, or marketing in general, the…
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On today's episode, we dive into the scary world of social media conspiracy theories. The big question that we heard over and over again was whether the platforms listening to everything we do or not. Are they reading our email? Tracking our location? Just how deep down the rabbit hole do they go to get what they need? We'll be adding a few special…
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In this episode of the Social Media Sucks Podcast, we're talking about artificial intelligence and social media! Many of the guests on this episode think that AI is a tool, but a few are scared about what's to come. Where do you sit on the fence? Our next episode is going to be centered on social media conspiracy theories. Is your phone listening t…
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In this episode, we respond to comments, videos, audio, emails, and more from 22 submissions! TWENTY-TWO! All about what stresses our community about social media, what they're worried about, what problems there are, and where we're headed. As a sneak peek, our next episode will be all about artificial intelligence! Looking forward to hearing every…
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We have an exciting guest today, someone who's not just mastered the advertising game, but has reshaped it. He is a challenge-seeker and an unforgettable creative force. Meet Kevin Lynch. Kevin Lynch is a former Oatly creative director. He recently founded The Wrong Agency, a creative consultancy that probably no one will ever hire. His richness of…
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In this episode of the "Social Media Sucks" podcast by Kubbco, we dive deep into the world of content creation with Lukas Kaiser, the Senior Vice President of Content at Westbrook Media. With a rich background spanning from SNL to Comedy Central, Lukas shares his insights on staying current in the ever-evolving social media landscape, crafting enga…
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Rasmus Frølund Thomsen, a skilled professional with extensive experience in e-commerce strategy, marketing tech, and online marketing, including SEO, SEM, and Affiliate marketing, joins us on the pod as we talk E-Commerce and Customer Data. In this episode, find out: Why customer data is important and how to control it better Why some brands are fa…
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Patricia Winkel-Pedersen, Marketing Director at LAKRIDS BY BÜLOW brings her unique experience working with one of Denmark's most beloved brands, to the Social Media Sucks studio. We talk about the challenges facing marketing a niche product that has hardcore fans that have strong opinions about the brand. And how to get the product to break into th…
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In this episode, we sat down with Dennis Korsbæk Præst, Global Brand Manager for Starbucks at Arla Foods. Arla Foods and Starbucks are in a partnership with a licensing deal for retail products in Denmark. Starbucks is a global coffee distribution, roastery, and cafe company currently present in over 80 countries, while Arla Foods is a Danish-Swedi…
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