Go offline with the Player FM app!
How to Create Content That's True to Your Brand
Manage episode 210975360 series 2376276
When you set out to create content for your brand, it’s vital that every piece not only reflects the brand voice but also expresses its core values. And the only way to achieve this is by truly understanding your brand and its target audience.
In this episode of Solving for B°, we’re joined by Mary Becker and, special guest, Ronell Smith of RS Consulting to discuss how to:
- Deliver meaningful interactions and experiences to your audience
- Create branded content through an iterative process
- Find sources of inspiration that fuel ideas for content creation
- Avoid common mistakes when devising a content plan
This is a must-listen-to episode for brands ready to their content marketing efforts to the next level. Enjoy!
57 episodes
Manage episode 210975360 series 2376276
When you set out to create content for your brand, it’s vital that every piece not only reflects the brand voice but also expresses its core values. And the only way to achieve this is by truly understanding your brand and its target audience.
In this episode of Solving for B°, we’re joined by Mary Becker and, special guest, Ronell Smith of RS Consulting to discuss how to:
- Deliver meaningful interactions and experiences to your audience
- Create branded content through an iterative process
- Find sources of inspiration that fuel ideas for content creation
- Avoid common mistakes when devising a content plan
This is a must-listen-to episode for brands ready to their content marketing efforts to the next level. Enjoy!
57 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.