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Manish Khatta - On Markets and Marketing

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Manage episode 360525069 series 1454631
Content provided by Standard Deviations with Dr. Daniel Crosby and Dr. Daniel Crosby. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Standard Deviations with Dr. Daniel Crosby and Dr. Daniel Crosby or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Tune in to hear:

- Can Manish give a bit of background on Potomac and what has changed since he took the helm?

- Potomac is very committed to transparency and the idea of building in public. What has this process been like and what benefits have they seen from this approach? When have they had to follow through on their commitment to being honest about their shortcomings?

- Has there ever been a weakness or failing that sort of tested his willingness to be transparent about it?

- How does Manish balance his desire to be approachable and genuine with not wanting to appear unserious about a very serious thing?

- Of all the marketing campaigns Potomac has done, which one does Manish think was the most compelling?

- Can the literal construction of a portfolio help clients to stay the course? What is the role of product design in bringing about positive behavioral outcomes?

https://potomacfund.com

Compliance Code: 0824-OAS-3/20/2023

  continue reading

294 episodes

Artwork
iconShare
 
Manage episode 360525069 series 1454631
Content provided by Standard Deviations with Dr. Daniel Crosby and Dr. Daniel Crosby. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Standard Deviations with Dr. Daniel Crosby and Dr. Daniel Crosby or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Tune in to hear:

- Can Manish give a bit of background on Potomac and what has changed since he took the helm?

- Potomac is very committed to transparency and the idea of building in public. What has this process been like and what benefits have they seen from this approach? When have they had to follow through on their commitment to being honest about their shortcomings?

- Has there ever been a weakness or failing that sort of tested his willingness to be transparent about it?

- How does Manish balance his desire to be approachable and genuine with not wanting to appear unserious about a very serious thing?

- Of all the marketing campaigns Potomac has done, which one does Manish think was the most compelling?

- Can the literal construction of a portfolio help clients to stay the course? What is the role of product design in bringing about positive behavioral outcomes?

https://potomacfund.com

Compliance Code: 0824-OAS-3/20/2023

  continue reading

294 episodes

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