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Meagen Eisenberg - CMO Lacework

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Manage episode 418378573 series 3435683
Content provided by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Meagen Eisenberg is the CMO at Lacework, former CMO at TripActions and MongoDB, and advisor to multiple successful startups. Her career spans 19 successful exits since 2011 as an operator and advisor, including 3 IPOs and 16 mergers and acquisitions.
In today's episode, Meagen shares how the brand leader's job is to get everyone aligned and consistent, how she operationalizes the brand at Lacework, and all the details of their infamous CISO Barbie campaign.
Follow Meagen on LinkedIn.

Thanks for listening!

  continue reading

21 episodes

Artwork
iconShare
 
Manage episode 418378573 series 3435683
Content provided by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Amrita Gurney and Janessa Lantz, Amrita Gurney, and Janessa Lantz or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Meagen Eisenberg is the CMO at Lacework, former CMO at TripActions and MongoDB, and advisor to multiple successful startups. Her career spans 19 successful exits since 2011 as an operator and advisor, including 3 IPOs and 16 mergers and acquisitions.
In today's episode, Meagen shares how the brand leader's job is to get everyone aligned and consistent, how she operationalizes the brand at Lacework, and all the details of their infamous CISO Barbie campaign.
Follow Meagen on LinkedIn.

Thanks for listening!

  continue reading

21 episodes

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