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Episode 25: Robert Cialdini, The Godfather of Influence

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Manage episode 374187491 series 2615910
Content provided by Aznaur Midov. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aznaur Midov or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Dr. Robert Cialdini has spent his entire career conducting scientific research on what leads people to say “Yes” to requests. The results of his research, his ensuing articles, and New York Times bestselling books have earned him an acclaimed reputation as The Godfather of Influence. His books, including Influence and Pre-Suasion, have sold more than five million copies in 41 different languages.

TIMESTAMPS

01:45 First encounter with influence

04:30 Principle of Unity

14:20 Principle of Social Proof

18:50 Principle of Reciprocation

21:25 Principle of Scarcity

24:20 Cialdini Institute

26:25 Principle of Authority

29:50 Principle of Liking

32:50 Principle of Commitment and Consistency

35:30 Pre-Suasion

38:00 Growing up in Post-war Milwaukie

42:20 Favorite childhood memory

48:10 University and writing The Influence

51:10 Influence at Work

53:15 Blitz

  continue reading

46 episodes

Artwork
iconShare
 
Manage episode 374187491 series 2615910
Content provided by Aznaur Midov. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Aznaur Midov or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Dr. Robert Cialdini has spent his entire career conducting scientific research on what leads people to say “Yes” to requests. The results of his research, his ensuing articles, and New York Times bestselling books have earned him an acclaimed reputation as The Godfather of Influence. His books, including Influence and Pre-Suasion, have sold more than five million copies in 41 different languages.

TIMESTAMPS

01:45 First encounter with influence

04:30 Principle of Unity

14:20 Principle of Social Proof

18:50 Principle of Reciprocation

21:25 Principle of Scarcity

24:20 Cialdini Institute

26:25 Principle of Authority

29:50 Principle of Liking

32:50 Principle of Commitment and Consistency

35:30 Pre-Suasion

38:00 Growing up in Post-war Milwaukie

42:20 Favorite childhood memory

48:10 University and writing The Influence

51:10 Influence at Work

53:15 Blitz

  continue reading

46 episodes

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