The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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S1 - E08 - AdTech - Ciaran O'Kane
MP3•Episode home
Manage episode 319479233 series 3312064
Content provided by Wayne Blodwell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wayne Blodwell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Wayne is joined by Ciaran O'Kane, CEO of WireCorp and Founder of First Party Capital. Ciaran is one of the most knowledgeable people about AdTech in the world, and on this weeks episode Wayne & Ciaran chat about the renaissance AdTech is currently experiencing.
…
continue reading
Hosted on Acast. See acast.com/privacy for more information.
40 episodes
MP3•Episode home
Manage episode 319479233 series 3312064
Content provided by Wayne Blodwell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Wayne Blodwell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Wayne is joined by Ciaran O'Kane, CEO of WireCorp and Founder of First Party Capital. Ciaran is one of the most knowledgeable people about AdTech in the world, and on this weeks episode Wayne & Ciaran chat about the renaissance AdTech is currently experiencing.
…
continue reading
Hosted on Acast. See acast.com/privacy for more information.
40 episodes
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