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#119 - What's Your Personal Brand at Work (and Should You Change It)?
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What do people say about you at work when you're not in the room? What are you known for?
Your career opportunities and advancement likely depend on this. I’m not talking about gossip. I’m talking about your personal and professional brand. You have one, whether you’ve cultivated it deliberately or not. Listen to learn more about what this means, and how to use it to your advantage.
In this episode of The Career Rx we’ll discuss:
- Descriptions of some common professional brand traits
- Understand the value your brand can bring to your organization
- How to make sure your brand is positioning you for the right opportunities
Today we explore personal branding through the lens of the traditional workplace. All employees have a brand - you are your own business, in a sense. Put your professional brand to work (no pun intended) to advocate for the advancement, assignments, and opportunities that you really want!
In this Episode:
[3:00] What is personal branding for employed professionals?
[6:20] Some common archetypes and trait examples -both good and bad
[12:35] Answer this one question
[15:45] How to shift your branding for the advancement you want and deserve
Links and Resources:
The Branding Rx - 18 hours of CME, mastering digital strategies for advancing your career, building your business, and growing your professional brand
Industry Insider - 12 hours of CME, learn exactly how to land a rewarding nonclinical career without a new degree, special connections, prior experience, or a pay cut
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