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Content provided by Carmen Allan-Petale. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Carmen Allan-Petale or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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#52 Creating a Marketing Strategy with Carmen Allan-Petale

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Manage episode 359383976 series 3303403
Content provided by Carmen Allan-Petale. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Carmen Allan-Petale or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This week on the podcast, I talk about the marketing strategy guide I develop with my clients to give them a better idea of how to connect with their ideal customers.

In it, I give tips on how you can:

  • Nail your key messages
  • Think about your big-picture goals and align them with your marketing
  • Develop your brand in a way that resonates with your ideal audience
  • Write like you're speaking to one person, not sending a mass message
  • Uncover your brand's archetype and brand essence
  • Find the values that resonate with your business

…and loads, loads more.

If you haven't thought about the psychology behind your marketing lately, then this is the podcast to listen to, so you can tap into an audience that will buy from you - because they love what you do or sell.

--------
If you love this episode, please drop us a DM on Instagram @redplatypuscreative

Feel free to take a screenshot of the episode and share it, along with why you loved it.

Want to find out more about what we do?

(Heads up - I'm a content strategist and PR consultant who helps businesses tell their stories clearly and consistently to make more conversion$.)

You can check us out at www.redplatypuscreative.com

Or book in a free call and let's discuss we might be able to help you.

  continue reading

82 episodes

Artwork
iconShare
 
Manage episode 359383976 series 3303403
Content provided by Carmen Allan-Petale. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Carmen Allan-Petale or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

This week on the podcast, I talk about the marketing strategy guide I develop with my clients to give them a better idea of how to connect with their ideal customers.

In it, I give tips on how you can:

  • Nail your key messages
  • Think about your big-picture goals and align them with your marketing
  • Develop your brand in a way that resonates with your ideal audience
  • Write like you're speaking to one person, not sending a mass message
  • Uncover your brand's archetype and brand essence
  • Find the values that resonate with your business

…and loads, loads more.

If you haven't thought about the psychology behind your marketing lately, then this is the podcast to listen to, so you can tap into an audience that will buy from you - because they love what you do or sell.

--------
If you love this episode, please drop us a DM on Instagram @redplatypuscreative

Feel free to take a screenshot of the episode and share it, along with why you loved it.

Want to find out more about what we do?

(Heads up - I'm a content strategist and PR consultant who helps businesses tell their stories clearly and consistently to make more conversion$.)

You can check us out at www.redplatypuscreative.com

Or book in a free call and let's discuss we might be able to help you.

  continue reading

82 episodes

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