Manage series 2977388
By The Trade Desk, Damian Fowler, George P. Slefo, Kat Vesce Lansbury, Cassie Crosby, Kiarra Powell, James T. Green, Rick Kwan, Gretta Cohn, Loving Caliber, Ivan Sikic, and Transmitter Media. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
The Current podcast on how leaders from the world's most influential brands are adapting to the new marketing normal. Marketing is undergoing a colossal transformation at a dizzying pace. A global pandemic continues to change the way we think about work and life. We wanted to get a handle on this changing world by talking to marketing leaders from some of the world’s most influential brands — from CPG juggernauts such as Kimberly-Clark to the global streaming giant Spotify. Introducing The Current podcast. In this first season, we talk with marketing executives who are resetting their strategies in this new environment, powering their approach with data, and rebuilding tailored playbooks. Each episode gives listeners a seat at the modern marketer’s table, alongside Senior Editor co-hosts Damian Fowler and George P. Slefo, as they explore— in plain English — how the world's most influential brands are adapting to the new marketing normal.