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How to Recession Proof Your Coaching Business

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Manage episode 424100041 series 3370459
Content provided by Dr. Kimmy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Kimmy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We are not in an economic recession. We are in a recession of trust.

The coaching industry is going to explode in 2024. People are buying coaching services because they crave transformation. So if you experience a decline in sales, it isn’t because we are in a recession, it’s because of shifts in consumer skepticism and discernment.

The trust recession requires a new approach to marketing and acquiring clients.

Coaches can no longer rely on authority marketing. If you want to be successful you need a bold and polarizing approach to marketing that challenges potential client beliefs and misconceptions while providing genuine value.

Authentically attracting clients will drive the success of your business.

Listen to learn how to navigate market dynamics and follow these actionable strategies to thrive in the evolving coaching landscape.


Let's Connect:

  continue reading

141 episodes

Artwork
iconShare
 
Manage episode 424100041 series 3370459
Content provided by Dr. Kimmy. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Kimmy or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We are not in an economic recession. We are in a recession of trust.

The coaching industry is going to explode in 2024. People are buying coaching services because they crave transformation. So if you experience a decline in sales, it isn’t because we are in a recession, it’s because of shifts in consumer skepticism and discernment.

The trust recession requires a new approach to marketing and acquiring clients.

Coaches can no longer rely on authority marketing. If you want to be successful you need a bold and polarizing approach to marketing that challenges potential client beliefs and misconceptions while providing genuine value.

Authentically attracting clients will drive the success of your business.

Listen to learn how to navigate market dynamics and follow these actionable strategies to thrive in the evolving coaching landscape.


Let's Connect:

  continue reading

141 episodes

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