The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Ian Mullane Talks About The New Rules of Engagement for the Fitness Industry
Manage episode 286512598 series 2520185
Content provided by Kevin Mannion. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Mannion or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We are joined by Ian Mullane, the CEO of Keepme, an AI-based revenue acceleration CRM for fitness operators. He is also the author of The Fitness Future: Rules of Engagement, a white paper on the future of the fitness industry. Read his whitepaper here: http://bit.ly/TheFitnessFutureFFP Connect with Ian here: https://www.linkedin.com/in/ianmullane/ In this episode Ian discusses some key points from his whitepaper and explains how data-driven personalization can increase retention, the importance of consistency in the member journey and how fitness operators should engage with big tech companies entering the market. This podcast is brought to you by Glofox, a gym software management company. If you are looking to accelerate growth, work efficiently and deliver a well-branded boutique customer experience, check us out at http://www.glofox.com/
65 episodes
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Manage episode 286512598 series 2520185
Content provided by Kevin Mannion. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Mannion or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
We are joined by Ian Mullane, the CEO of Keepme, an AI-based revenue acceleration CRM for fitness operators. He is also the author of The Fitness Future: Rules of Engagement, a white paper on the future of the fitness industry. Read his whitepaper here: http://bit.ly/TheFitnessFutureFFP Connect with Ian here: https://www.linkedin.com/in/ianmullane/ In this episode Ian discusses some key points from his whitepaper and explains how data-driven personalization can increase retention, the importance of consistency in the member journey and how fitness operators should engage with big tech companies entering the market. This podcast is brought to you by Glofox, a gym software management company. If you are looking to accelerate growth, work efficiently and deliver a well-branded boutique customer experience, check us out at http://www.glofox.com/
65 episodes
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Similar to The Fitness Founders Podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
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continue reading
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continue reading
Hear the stories, learn the proven methods, and accelerate your growth and future through entrepreneurship. Welcome to The Foundr Podcast with Nathan Chan. About the show: For over a decade, The Foundr Podcast with Nathan Chan has been a leading entrepreneurship podcast for open-book conversations with, by, and for founders. Whether you're starting, building, or dreaming about your business, The Foundr Podcast is where you can access experienced founders who've been in your shoes to learn th ...
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