How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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continue reading
Content provided by Bjork Ostrom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bjork Ostrom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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456: Monetizing, Diversifying, and Leaning Into Pinterest and Email with Chelsea Clarke
Manage episode 411457982 series 81995
Content provided by Bjork Ostrom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bjork Ostrom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Navigating the creator landscape, improving the value of your site, and the importance of diversifying with Chelsea Clarke.
-----
Welcome to episode 456 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Clarke from Her Paper Route.
Monetizing, Diversifying, and Leaning Into Pinterest and EmailWe are thrilled to welcome back Chelsea Clarke to the podcast this week. Chelsea is an expert at all things monetizing, buying, selling, and optimizing sites and she shares lots of that expertise in this interview.
Bjork and Chelsea chat about the current state of the industry for online creators, and how the slew of recent Google algorithm updates have impacted the industry. Chelsea also shares how she has reacted to these changes with her sites (hint: it includes Pinterest, video, and email marketing).
Chelsea also explains more about how buying and selling websites works, and how you can make your own site more valuable for yourself (and for potential investors)!
In this episode, you’ll learn:- Chelsea’s view on the current “state of the industry” for creators.
- A recap of all of the recent Google algorithm updates.
- Her recommendations for diversifying traffic sources (remember Pinterest?).
- Why to prioritize building a community around your brand.
- Why Pinterest is such a valuable traffic source (and how to get started with Pinterest SEO).
- What the future of search might look like.
- How she has strategically grown her email list and approaches the marketing funnel on her site.
- How to make your site more valuable (both for yourself and/or if you ever planning on selling your site).
- How she approaches buying and selling sites.
Resources:
- Her Paper Route
- 297: Blog Flipping – Developing, Monetizing, and Selling Websites with Chelsea Clarke
- Google on Helpful Content
- Raptive
- Google Seach Liason on Twitter
- The Simple Pin Podcast
- Pinteresting Strategies 2.0 by Carly Campbell
- Blogging Like We Mean It
- TikTok
- Niche Investor
- Epic Gardening
- Follow Chelsea on Instagram and Facebook
- Join the Food Blogger Pro Podcast Facebook Group
-----
This episode is sponsored by Clariti and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors.
Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.
476 episodes
Share
Manage episode 411457982 series 81995
Content provided by Bjork Ostrom. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Bjork Ostrom or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Navigating the creator landscape, improving the value of your site, and the importance of diversifying with Chelsea Clarke.
-----
Welcome to episode 456 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chelsea Clarke from Her Paper Route.
Monetizing, Diversifying, and Leaning Into Pinterest and EmailWe are thrilled to welcome back Chelsea Clarke to the podcast this week. Chelsea is an expert at all things monetizing, buying, selling, and optimizing sites and she shares lots of that expertise in this interview.
Bjork and Chelsea chat about the current state of the industry for online creators, and how the slew of recent Google algorithm updates have impacted the industry. Chelsea also shares how she has reacted to these changes with her sites (hint: it includes Pinterest, video, and email marketing).
Chelsea also explains more about how buying and selling websites works, and how you can make your own site more valuable for yourself (and for potential investors)!
In this episode, you’ll learn:- Chelsea’s view on the current “state of the industry” for creators.
- A recap of all of the recent Google algorithm updates.
- Her recommendations for diversifying traffic sources (remember Pinterest?).
- Why to prioritize building a community around your brand.
- Why Pinterest is such a valuable traffic source (and how to get started with Pinterest SEO).
- What the future of search might look like.
- How she has strategically grown her email list and approaches the marketing funnel on her site.
- How to make your site more valuable (both for yourself and/or if you ever planning on selling your site).
- How she approaches buying and selling sites.
Resources:
- Her Paper Route
- 297: Blog Flipping – Developing, Monetizing, and Selling Websites with Chelsea Clarke
- Google on Helpful Content
- Raptive
- Google Seach Liason on Twitter
- The Simple Pin Podcast
- Pinteresting Strategies 2.0 by Carly Campbell
- Blogging Like We Mean It
- TikTok
- Niche Investor
- Epic Gardening
- Follow Chelsea on Instagram and Facebook
- Join the Food Blogger Pro Podcast Facebook Group
-----
This episode is sponsored by Clariti and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors.
Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.
If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com.
Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.
476 episodes
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Similar to The Food Blogger Pro Podcast
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
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…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
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Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
Let’s face it, Real estate education has lost the script. Everybody “claims” to have the secret sauce. They get you to sign up, get you to bite on a “magic” formula, but there’s no real tools to get there. There’s so much talk, no practical steps. It’s not instructional, it’s hype. The ideas aren’t focused on your success, it’s focused on theirs. Well, it doesn’t have to be that way. If you’ve been searching for a way to escape the rat race and achieve true financial freedom wholesaling real ...
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continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
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continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Each week, Another Bite breaks down the latest and greatest pitches from Shark Tank. It's practical business advice delivered in a fun way. All the substance of an HBR article, but fun. Hosted by Jorie Munroe, Ariel Boswell, and Jon Dick.
…
continue reading
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…
continue reading
Welcome to The GaryVee Audio Experience, hosted by entrepreneur, CEO, investor, content creator, and public speaker Gary Vaynerchuk. On this podcast, you'll find a mix of the Podcast With Friends episodes, WineText TV recaps, Keynote Speeches on marketing and business, interviews, and fireside chats I've given. Enjoy! Find Gary’s books Day Trading Attention, Crushing It, #AskGaryVee, Twelve and a Half, Thank You Economy, and Crush it streaming now on Spotify.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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continue reading
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