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Ep 85: Are You Killing Your Podcast's Growth?
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Are you inadvertently killing your podcast's growth by being resistant to change?
Because here's the truth - being creatures of habit, we podcasters often shy away from trying new things, even when our current approach isn't yielding the desired growth that we want to see.
In this episode, I'll encourage you to take a critical look at your podcast's performance. If you're not seeing the growth you envisioned, whether it's in downloads, audience retention, or any other metric that defines success for you, it might be time to step out of your comfort zone. Don't let the fear of losing existing listeners hold you back from rebranding, revamping your show notes, or experimenting with different episode formats.
To help you on this journey, I'll share three actionable tips with you that you can implement today.
Remember, growth often lies outside our comfort zones. Don't let the fear of change hinder your podcast's true potential. Embrace new ideas, listen to your audience, and be willing to adapt your strategies. Share this message with your fellow podcasters who might also benefit from these insights.
Highlights
- Importance of being open to change and adaptation in podcasting
- Podcasters' fear of making changes and hindering growth
- My experience of rebranding and achieving growth
- Strategies for improving podcast growth, such as optimizing show notes and using keyword research
- Defining and tracking podcast growth beyond download numbers
- Spreading the word about your podcast and leveraging word-of-mouth referrals
- Easy wins for growing your podcast audience, including content optimization and audience engagement
- Top three tips for growing your podcast audience: promoting to everyone, experimenting with keywords, and trying out different categories.
Timestamps:
- 00:00:00 Intro
- 00:01:07 Exploring Audio Recording Platforms
- 00:01:54 Are You Killing Your Podcast Growth?
- 00:03:07 Embracing Change in Podcasting: Overcoming the Fear of Making Changes
- 00:06:29 The Importance of Growth in Podcasting
- 00:06:57 Tips on How to Grow Your Podcast Audience
- 00:07:30 Strategies to Grow Your Podcast Audience
- 00:08:21 3 Tips for Growing Your Podcast Audience
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