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Contextual advertising: How it works and why you should try it with Ned Dmitrov

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Manage episode 335571719 series 2824610
Content provided by Supermetrics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Supermetrics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, we catch up with Ned Dmitrov, Data Scientist at StackAdapt, to learn the ins and outs of contextual advertising. Tune in to learn:

  • What contextual advertising is and how it works
  • Contextual vs. behavioral advertising
  • Some examples of contextual advertising
  • How to create, run, and measure contextual advertising

Useful links:

  continue reading

79 episodes

Artwork
iconShare
 
Manage episode 335571719 series 2824610
Content provided by Supermetrics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Supermetrics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, we catch up with Ned Dmitrov, Data Scientist at StackAdapt, to learn the ins and outs of contextual advertising. Tune in to learn:

  • What contextual advertising is and how it works
  • Contextual vs. behavioral advertising
  • Some examples of contextual advertising
  • How to create, run, and measure contextual advertising

Useful links:

  continue reading

79 episodes

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