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How to create, run, and manage marketing campaigns for B2B SaaS businesses with JJ Reynolds
Manage episode 326098853 series 2824610
Content provided by Supermetrics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Supermetrics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, we discuss with JJ Reynolds what it takes to run successful campaigns for B2B SaaS.
You'll learn:
- What metrics marketers should pay attention to while measuring an online marketing campaign
- What you should take into consideration before calculating CAC and LTV
- How to structure a campaign performance report so that it's easy to follow and take action
Links mentioned on the show:
- Follow JJ on LinkedIn.
- Start your free 14-day Supermetrics trial.
- Follow Supermetrics on LinkedIn.
- Follow Anna on LinkedIn.
79 episodes
Share
Manage episode 326098853 series 2824610
Content provided by Supermetrics. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Supermetrics or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, we discuss with JJ Reynolds what it takes to run successful campaigns for B2B SaaS.
You'll learn:
- What metrics marketers should pay attention to while measuring an online marketing campaign
- What you should take into consideration before calculating CAC and LTV
- How to structure a campaign performance report so that it's easy to follow and take action
Links mentioned on the show:
- Follow JJ on LinkedIn.
- Start your free 14-day Supermetrics trial.
- Follow Supermetrics on LinkedIn.
- Follow Anna on LinkedIn.
79 episodes
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Similar to The Marketing Intelligence Show
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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…
continue reading
1
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Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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