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88% of mobile app revenue comes after the download

 
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Manage episode 164425579 series 1295537
Content provided by Rob Woodbridge. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rob Woodbridge or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

88% of mobile app revenue comes after the download

In case there was any doubt about the monetization strategy that works with mobile apps, Juniper Research's latest report makes it very clear. 88% of app revenue comes from in-app purchases, not at the point of sale. The other incredible number that Chuck discusses in this episode is the number of apps the average person downloads and what that means for your app strategy.

  continue reading

440 episodes

Artwork
iconShare
 
Manage episode 164425579 series 1295537
Content provided by Rob Woodbridge. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Rob Woodbridge or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

88% of mobile app revenue comes after the download

In case there was any doubt about the monetization strategy that works with mobile apps, Juniper Research's latest report makes it very clear. 88% of app revenue comes from in-app purchases, not at the point of sale. The other incredible number that Chuck discusses in this episode is the number of apps the average person downloads and what that means for your app strategy.

  continue reading

440 episodes

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