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Lana Effron of Lana's Shop

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Manage episode 365975531 series 3484022
Content provided by The Paper Fold and Evergreen Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Paper Fold and Evergreen Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Every maker has a great backstory, but for Lana Effron of Lana's Shop, the juggle is real. For a decade now, this Colorado artist and mom has been creating paintings of "love and kindness" for her upscale stationery range. While capturing the sweeter side of life and the stillness of nature comes organically to her, finding a path to balance raising two very small children and running her home-based business was more involved. For Lana, learning to create in constant chaos, while simultaneously not missing out on the moments that pass all too quickly, has been a matter of establishing a few simple yet peaceful rituals.

Meanwhile, this mamapreneur now has a coveted collab with Anthropologie with her wallpaper and home décor offerings. However, getting to that point required a lot of patience and persistence — about 10 years of it to be exact! For Lana, it was a matter of not taking the temporary rejections personally, and knowing that that one piece that's right would come along, eventually. It's not too surprising that a maker whose intention is to spread love and kindness, one card at a time, would bring the same wise, gentle mindset to her growing brand.

**Thank You Sponsors**

Please be sure to support these all-American, women-owned houses of paper.

Girl w/Knife is your incredibly sharp new stationery BFF. Check out this award-winning, ultra-polished range that everyone's talking about — it slays on several brilliant levels!

Kitty Meow Boutique was founded on the idea that your paper goods don't have to be a snooze fest. These stylish, laugh-out-loud selections are by turns sassy and sweet, all the while maintaining a consistent cool.

Music Credits: “Your Treasure is Your Self”; written and performed by Sharon Glassman; Courtesy of Sharon Glassman/Smile Songs. smilesongs.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

63 episodes

Artwork
iconShare
 
Manage episode 365975531 series 3484022
Content provided by The Paper Fold and Evergreen Podcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by The Paper Fold and Evergreen Podcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Every maker has a great backstory, but for Lana Effron of Lana's Shop, the juggle is real. For a decade now, this Colorado artist and mom has been creating paintings of "love and kindness" for her upscale stationery range. While capturing the sweeter side of life and the stillness of nature comes organically to her, finding a path to balance raising two very small children and running her home-based business was more involved. For Lana, learning to create in constant chaos, while simultaneously not missing out on the moments that pass all too quickly, has been a matter of establishing a few simple yet peaceful rituals.

Meanwhile, this mamapreneur now has a coveted collab with Anthropologie with her wallpaper and home décor offerings. However, getting to that point required a lot of patience and persistence — about 10 years of it to be exact! For Lana, it was a matter of not taking the temporary rejections personally, and knowing that that one piece that's right would come along, eventually. It's not too surprising that a maker whose intention is to spread love and kindness, one card at a time, would bring the same wise, gentle mindset to her growing brand.

**Thank You Sponsors**

Please be sure to support these all-American, women-owned houses of paper.

Girl w/Knife is your incredibly sharp new stationery BFF. Check out this award-winning, ultra-polished range that everyone's talking about — it slays on several brilliant levels!

Kitty Meow Boutique was founded on the idea that your paper goods don't have to be a snooze fest. These stylish, laugh-out-loud selections are by turns sassy and sweet, all the while maintaining a consistent cool.

Music Credits: “Your Treasure is Your Self”; written and performed by Sharon Glassman; Courtesy of Sharon Glassman/Smile Songs. smilesongs.com

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

63 episodes

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