047: Partnerships and Go-to-Market with Jill Rowley previously at Salesforce, Oracle, & Marketo

The Partnered Podcast

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Join host Adam Michalski as he interviews Jill Rowley.

Jill and Adam discuss building partnership ecosystems from a go-to-market perspective and why "surrounding the buyer" is critical now to success.

Topics Covered:

How Jill thinks about partnership ecosystems and the role they play in the broader go-to-market strategy
What are the best practices Jill has learned from her experience working and advising at companies like Marketo, Hubspot, Oracle, Salesforce, + more
Why "surrounding the buyer" is critical to success for SaaS companies today
Why the reseller partnership doesn't work well in SaaS
Where Jill sees the future of B2B partnerships heading

Contact Jill:

LinkedIn

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Subscribe at www.partneredpodcast.com.
Interested in joining the podcast? Reach out to hello@partnered.io.

138 episodes