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Content provided by Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur and Danny Matta. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur and Danny Matta or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Ep717 | How To Increase Your Paid Ads Success

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Manage episode 422180888 series 3038452
Content provided by Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur and Danny Matta. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur and Danny Matta or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this podcast episode, Doc Danny highlights the importance of an active and visually appealing Instagram profile for physical therapy businesses, emphasizing that potential customers often check a business's Instagram during their buying journey, which influences their perception and engagement. Drawing from his work with Patch, a marketing company, Doc Danny shares that businesses with well-curated Instagram profiles have higher returns on ad spend, as customers assess their credibility through social media. He advocates for consistent, relevant content and a holistic online presence including the business's website, Google Business page, reviews, and social media. This comprehensive approach, combined with word-of-mouth referrals, enhances online visibility, credibility, and overall marketing effectiveness.

  continue reading

423 episodes

Artwork
iconShare
 
Manage episode 422180888 series 3038452
Content provided by Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur and Danny Matta. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Dr. Danny Matta, PT, DPT, OCS, CSCS, & Entrepreneur and Danny Matta or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this podcast episode, Doc Danny highlights the importance of an active and visually appealing Instagram profile for physical therapy businesses, emphasizing that potential customers often check a business's Instagram during their buying journey, which influences their perception and engagement. Drawing from his work with Patch, a marketing company, Doc Danny shares that businesses with well-curated Instagram profiles have higher returns on ad spend, as customers assess their credibility through social media. He advocates for consistent, relevant content and a holistic online presence including the business's website, Google Business page, reviews, and social media. This comprehensive approach, combined with word-of-mouth referrals, enhances online visibility, credibility, and overall marketing effectiveness.

  continue reading

423 episodes

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