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Amplify your brand narrative with content: Morgan J Ingram
Manage episode 371516392 series 3473624
In this episode of The SaaS Sprints Podcast, Morgan J Ingram shares how organic content marketing can help you amplify your brand narrative. He explains how the Angel Falls Method helps you create content that will work for you, and engage your customers on a deeper level.
Morgan shares some powerful case studies of businesses such as Lavender that have used content marketing to achieve notable results, and provides valuable insights on how to start and scale your content strategy.
If you're looking to beef up your brand narrative and marketing efforts, then this episode is a must-listen!
๐๐๐๐ฃ๐ง๐๐ฅ๐ฆ
00:00 - Intro
01:35 - What is narrative led growth
03:26 - Who sets the tone?
06:37 - Video framework for prospecting
10:12 - What it takes to be a great content creator
14:23 - Angel Falls Method for content repurposing
17:25 - What makes Angel Falls Method different
19:20 - Not every employee will advocate your brand
20:15 - Executives need to be advocates
23:20 - Why Lavender is successful on social media
24:36 - How to advocate without losing authenticity
28:10 - Rapid Fire
38:22 - Connect with Morgan on LinkedIn
39:00 - Parting msg: Try one experiment this year that you're afraid to do
๐ Connect with Morgan J Ingram ๐
โ Linkedin ๐ https://www.linkedin.com/in/morganjingram/
Also, please listen to the episode on:
โ Apple ๐ https://podcasts.apple.com/us/podcast/amplify-your-brand-narrative-with-content-morgan-j-ingram/id1686734014?i=1000621426711
โ Spotify ๐ https://open.spotify.com/episode/3DKADtlbnTaCKsR5i3jfTA
โ Google Podcast ๐https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9oaW5LU0FLdA/episode/OTk0ZDA4M2MtYjE5OS00NjAzLWJkNGQtMDI0YmU5YzlkYzZi?
โจ ๐๐จ๐ข๐ง ๐๐๐๐ ๐๐ฉ๐ซ๐ข๐ง๐ญ๐ฌ โจ
๐https://www.youtube.com/channel/UCqsjyAAFlGB7quLff-cW5-g/
๐ ๐๐ฏ๐ผ๐๐ ๐ฆ๐ฎ๐ฎ๐ฆ ๐ฆ๐ฝ๐ฟ๐ถ๐ป๐๐ ๐
SaaS Sprints is a content marketing agency that helps SaaS drive revenue with content that ranks, brings qualified traffic, and converts. If you are looking for domain experts in SaaS to build your content strategy and also create content you can swear by, let's talk!
No more dealing with project managers or junior writers without domain expertise. You talk to us, and we deliver -- without losing anything in the game of telephone.
๐ https://www.saas-sprints.com/
โ Want to know more about The SaaS Sprints Podcast and sponsorship opportunities?
๐ https://www.saas-sprints.com/podcast/
๐ฅ๐๐ต๐ฒ๐ฐ๐ธ๐ผ๐๐ ๐ ๐ ๐ข๐๐ต๐ฒ๐ฟ ๐ฉ๐ถ๐ฑ๐ฒ๐ผ๐
โ Jon Morrow reveals the ultimate web traffic strategy | The SaaS Sprints Podcast | Ep #10 ๐ https://youtu.be/F27byS9VstY
โ Is your product positioning working? | April Dunford | The SaaS Sprints Podcast | Ep #7 ๐ https://youtu.be/MkPwZKfRKk0
โ How often should you re-evaluate your product positioning ๐ https://youtube.com/shorts/0xJ-jg1wnt4
โ The secret to attention-grabbing headlines | SaaS Sprints Clips ๐ https://youtube.com/shorts/YrDGdqTgQPs
โ Product launches should be different from marketing launches ๐ https://youtube.com/shorts/WKts4BMRESE
โ Subscribe to our newsletter 'The Sprinter'
https://www.linkedin.com/newsletters/7063723586229858304/
๐๐ผ๐น๐น๐ผ๐ ๐ข๐ป ๐ฆ๐ผ๐ฐ๐ถ๐ฎ๐น
โ Linkedin ๐https://www.linkedin.com/company/saas-sprints/
โ Twitter ๐https://twitter.com/SaaS\_Sprints #saas #contentmarketing #brand
๐ฅ๐ฒ๐น๐ฎ๐๐ฒ๐ฑ ๐ฆ๐ฒ๐ฎ๐ฟ๐ฐ๐ต๐ฒ๐:
morgan ingram podcast
how to build your brand narrative
angel fall method
repurposing content
morgan j ingram linkedin
content creation
brand narrative
21 episodes
Manage episode 371516392 series 3473624
In this episode of The SaaS Sprints Podcast, Morgan J Ingram shares how organic content marketing can help you amplify your brand narrative. He explains how the Angel Falls Method helps you create content that will work for you, and engage your customers on a deeper level.
Morgan shares some powerful case studies of businesses such as Lavender that have used content marketing to achieve notable results, and provides valuable insights on how to start and scale your content strategy.
If you're looking to beef up your brand narrative and marketing efforts, then this episode is a must-listen!
๐๐๐๐ฃ๐ง๐๐ฅ๐ฆ
00:00 - Intro
01:35 - What is narrative led growth
03:26 - Who sets the tone?
06:37 - Video framework for prospecting
10:12 - What it takes to be a great content creator
14:23 - Angel Falls Method for content repurposing
17:25 - What makes Angel Falls Method different
19:20 - Not every employee will advocate your brand
20:15 - Executives need to be advocates
23:20 - Why Lavender is successful on social media
24:36 - How to advocate without losing authenticity
28:10 - Rapid Fire
38:22 - Connect with Morgan on LinkedIn
39:00 - Parting msg: Try one experiment this year that you're afraid to do
๐ Connect with Morgan J Ingram ๐
โ Linkedin ๐ https://www.linkedin.com/in/morganjingram/
Also, please listen to the episode on:
โ Apple ๐ https://podcasts.apple.com/us/podcast/amplify-your-brand-narrative-with-content-morgan-j-ingram/id1686734014?i=1000621426711
โ Spotify ๐ https://open.spotify.com/episode/3DKADtlbnTaCKsR5i3jfTA
โ Google Podcast ๐https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9oaW5LU0FLdA/episode/OTk0ZDA4M2MtYjE5OS00NjAzLWJkNGQtMDI0YmU5YzlkYzZi?
โจ ๐๐จ๐ข๐ง ๐๐๐๐ ๐๐ฉ๐ซ๐ข๐ง๐ญ๐ฌ โจ
๐https://www.youtube.com/channel/UCqsjyAAFlGB7quLff-cW5-g/
๐ ๐๐ฏ๐ผ๐๐ ๐ฆ๐ฎ๐ฎ๐ฆ ๐ฆ๐ฝ๐ฟ๐ถ๐ป๐๐ ๐
SaaS Sprints is a content marketing agency that helps SaaS drive revenue with content that ranks, brings qualified traffic, and converts. If you are looking for domain experts in SaaS to build your content strategy and also create content you can swear by, let's talk!
No more dealing with project managers or junior writers without domain expertise. You talk to us, and we deliver -- without losing anything in the game of telephone.
๐ https://www.saas-sprints.com/
โ Want to know more about The SaaS Sprints Podcast and sponsorship opportunities?
๐ https://www.saas-sprints.com/podcast/
๐ฅ๐๐ต๐ฒ๐ฐ๐ธ๐ผ๐๐ ๐ ๐ ๐ข๐๐ต๐ฒ๐ฟ ๐ฉ๐ถ๐ฑ๐ฒ๐ผ๐
โ Jon Morrow reveals the ultimate web traffic strategy | The SaaS Sprints Podcast | Ep #10 ๐ https://youtu.be/F27byS9VstY
โ Is your product positioning working? | April Dunford | The SaaS Sprints Podcast | Ep #7 ๐ https://youtu.be/MkPwZKfRKk0
โ How often should you re-evaluate your product positioning ๐ https://youtube.com/shorts/0xJ-jg1wnt4
โ The secret to attention-grabbing headlines | SaaS Sprints Clips ๐ https://youtube.com/shorts/YrDGdqTgQPs
โ Product launches should be different from marketing launches ๐ https://youtube.com/shorts/WKts4BMRESE
โ Subscribe to our newsletter 'The Sprinter'
https://www.linkedin.com/newsletters/7063723586229858304/
๐๐ผ๐น๐น๐ผ๐ ๐ข๐ป ๐ฆ๐ผ๐ฐ๐ถ๐ฎ๐น
โ Linkedin ๐https://www.linkedin.com/company/saas-sprints/
โ Twitter ๐https://twitter.com/SaaS\_Sprints #saas #contentmarketing #brand
๐ฅ๐ฒ๐น๐ฎ๐๐ฒ๐ฑ ๐ฆ๐ฒ๐ฎ๐ฟ๐ฐ๐ต๐ฒ๐:
morgan ingram podcast
how to build your brand narrative
angel fall method
repurposing content
morgan j ingram linkedin
content creation
brand narrative
21 episodes
All episodes
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