Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary (@scottdclary). On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both w ...
…
continue reading
Content provided by Antonio T. Smith Jr.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Antonio T. Smith Jr. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Similar to The Secret To Success with Antonio T Smith Jr
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Monetize and Thrive
Manage episode 424812720 series 1822968
Content provided by Antonio T. Smith Jr.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Antonio T. Smith Jr. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Discover the secrets to turning your podcast into a lucrative venture with insider tips on audience building, marketing strategies, and monetization platforms. Learn from ATSJR's marketing training session as we unveil the steps to attract super fans and secure profitable ad contracts, ensuring your podcast's success.
Follow Antonio Here:
https://www.facebook.com/theatsjr
https://www.amazon.com/stores/Antonio-T.-Smith-Jr/author/B00M3MPVJ8
https://www.linkedin.com/in/antoniotsmithjr
https://antoniotsmithjr.com
https://www.instagram.com/theatsjr
Introduction
- Good morning, ATSJR company marketing training.
- Topics:
- Podcasts
- Monetizing podcasts
- Recommendations for monetization platforms
- Audience growth monitoring
Building Your Audience
- Importance of building an audience before monetizing.
- Metrics to focus on:
- CPM (Cost Per Mille) - money paid per 1000 listeners or downloads.
- Key strategies:
- Marketing your podcast
- Using effective hashtags
- Conducting and marketing interviews
- Giving away free items to boost audience
- Creating catchy names for your podcast
Marketing Your Podcast
- Make sure the podcast name is attention-grabbing.
- Promote through various methods:
- Hashtags
- Interviews and their promotion
- Engaging content and giveaways
- Ensure easy recognition similar to music and video scanning.
Monetization Strategies
- Show screenshots and examples of successful monetization:
- Payments per episode
- Companies advertising on podcasts
- Calculation of potential earnings:
- $228 per episode for a 60-second ad translates to $13,000 per hour for a podcast.
- Emphasize the profitability and potential earnings from podcasts.
Audience Interaction
- Importance of interaction with your audience:
- Using show notes to encourage sharing, downloading, and commenting.
- Offering communication channels (e.g., podcast phone for texts).
- Utilize interviews to tap into the interviewee's audience.
- Upload interviews to YouTube to build a broader audience.
Podcast Content and Presentation
- Design engaging and attractive podcast covers:
- Use larger letters, bright colors, and minimal text for easy recognition.
- Examples of top podcasts and their designs.
- Length of podcasts:
- Can vary significantly (e.g., Joe Rogan's 2 hours and 40 minutes).
Platforms and Tools
- Use tools like Chartable to track rankings and audience analytics.
- Platform recommendation: Red Circle for its comprehensive features and analytics.
Advertiser Relationships
- Establishing relationships with advertisers:
- Be reliable and responsive.
- Handle last-minute ad placements efficiently.
- Examples of successful advertiser relationships and contracts.
Podcast Production Tips
- Basic equipment needed:
- Smartphone
- Noise cancellation headphones
- Free audio editing software
- Royalty-free music from YouTube
- Steps for production:
- Record using smartphone
- Edit audio
- Add royalty-free music
Monetization Platforms
- Platforms like AdvertiseCast for monetization.
- Importance of accurate reporting of downloads and audience metrics.
- Examples of pricing for mid-roll ads and other ad placements.
Building Super Fans
- Steps to creating super fans:
- Get attention
- Convert into customers
- Build into fans
- Develop into super fans
- Benefits of having super fans for long-term success.
Support this podcast at — https://redcircle.com/the-secret-to-success/exclusive-content
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
1382 episodes
Share
Manage episode 424812720 series 1822968
Content provided by Antonio T. Smith Jr.. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Antonio T. Smith Jr. or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Discover the secrets to turning your podcast into a lucrative venture with insider tips on audience building, marketing strategies, and monetization platforms. Learn from ATSJR's marketing training session as we unveil the steps to attract super fans and secure profitable ad contracts, ensuring your podcast's success.
Follow Antonio Here:
https://www.facebook.com/theatsjr
https://www.amazon.com/stores/Antonio-T.-Smith-Jr/author/B00M3MPVJ8
https://www.linkedin.com/in/antoniotsmithjr
https://antoniotsmithjr.com
https://www.instagram.com/theatsjr
Introduction
- Good morning, ATSJR company marketing training.
- Topics:
- Podcasts
- Monetizing podcasts
- Recommendations for monetization platforms
- Audience growth monitoring
Building Your Audience
- Importance of building an audience before monetizing.
- Metrics to focus on:
- CPM (Cost Per Mille) - money paid per 1000 listeners or downloads.
- Key strategies:
- Marketing your podcast
- Using effective hashtags
- Conducting and marketing interviews
- Giving away free items to boost audience
- Creating catchy names for your podcast
Marketing Your Podcast
- Make sure the podcast name is attention-grabbing.
- Promote through various methods:
- Hashtags
- Interviews and their promotion
- Engaging content and giveaways
- Ensure easy recognition similar to music and video scanning.
Monetization Strategies
- Show screenshots and examples of successful monetization:
- Payments per episode
- Companies advertising on podcasts
- Calculation of potential earnings:
- $228 per episode for a 60-second ad translates to $13,000 per hour for a podcast.
- Emphasize the profitability and potential earnings from podcasts.
Audience Interaction
- Importance of interaction with your audience:
- Using show notes to encourage sharing, downloading, and commenting.
- Offering communication channels (e.g., podcast phone for texts).
- Utilize interviews to tap into the interviewee's audience.
- Upload interviews to YouTube to build a broader audience.
Podcast Content and Presentation
- Design engaging and attractive podcast covers:
- Use larger letters, bright colors, and minimal text for easy recognition.
- Examples of top podcasts and their designs.
- Length of podcasts:
- Can vary significantly (e.g., Joe Rogan's 2 hours and 40 minutes).
Platforms and Tools
- Use tools like Chartable to track rankings and audience analytics.
- Platform recommendation: Red Circle for its comprehensive features and analytics.
Advertiser Relationships
- Establishing relationships with advertisers:
- Be reliable and responsive.
- Handle last-minute ad placements efficiently.
- Examples of successful advertiser relationships and contracts.
Podcast Production Tips
- Basic equipment needed:
- Smartphone
- Noise cancellation headphones
- Free audio editing software
- Royalty-free music from YouTube
- Steps for production:
- Record using smartphone
- Edit audio
- Add royalty-free music
Monetization Platforms
- Platforms like AdvertiseCast for monetization.
- Importance of accurate reporting of downloads and audience metrics.
- Examples of pricing for mid-roll ads and other ad placements.
Building Super Fans
- Steps to creating super fans:
- Get attention
- Convert into customers
- Build into fans
- Develop into super fans
- Benefits of having super fans for long-term success.
Support this podcast at — https://redcircle.com/the-secret-to-success/exclusive-content
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy
1382 episodes
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Similar to The Secret To Success with Antonio T Smith Jr
Welcome to the Success Story Podcast, hosted by entrepreneur, business executive, author, educator & speaker, Scott D. Clary (@scottdclary). On this podcast, you'll find interviews, Q&A, keynote presentations & conversations on sales, marketing, business, startups and entrepreneurship. Scott will discuss some of the lessons he's learned over his own career, as well as have candid interviews with execs, celebrities, notable figures and politicians. All who have achieved success through both w ...
…
continue reading
Do your eyes glaze over when looking at a long list of annual health insurance enrollment options – or maybe while you’re trying to calculate how much you owe the IRS? You might be wondering the same thing we are: Where’s the guidebook for all of this grown-up stuff? Whether opening a bank account, refinancing student loans, or purchasing car insurance (...um, can we just roll the dice without it?), we’re just as confused as you are. Enter: “Grown-Up Stuff: How to Adult” a podcast dedicated ...
…
continue reading
Everyone has a dream. But sometimes there’s a gap between where we are and where we want to be. True, there are some people who can bridge that gap easily, on their own, but all of us need a little help at some point. A little boost. An accountability partner. A Snooze Squad. In each episode, the Snooze Squad will strategize an action plan for people to face their fears. Guests will transform their own perception of their potential and walk away a few inches closer to who they want to become ...
…
continue reading
The Art of Charm is where self-motivated people, just like you, come to learn from the company’s coaches about to how to master human dynamics, relationships, and becoming your best self with the help of Johnny and AJ, the company’s founders. Johnny and AJ bring their 11 years of coaching experience from their famous Bootcamps, where they host clients in Los Angeles from all over the world and they share their stories, best practices and themselves on this weekly podcast. Not only does The A ...
…
continue reading
The Primal Potential Podcast is about transformation, not information. So many of us KNOW what we need to do to achieve our goals but we aren't DOING it. There's a continuous gap between our INTENTIONS and our ACTIONS. Primal Potential is a TOOL to help you create massive change in your life and ENJOY the journey!
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
The STRONG Life Podcast with Zach Even - Esh gives you the tools, motivation & power to DOMINATE in the Gym AND in Life. In layman's terms, this show is a How to Kick A** and Take Names podcast in ALL areas of LIFE. Each episode covers topics such as strength & conditioning, building muscle, overcoming obstacles in life, success as an entrepreneur, success in your career and conquering ALL obstacles in life that dare to stand in your way. If you want to live life on YOUR terms while crushing ...
…
continue reading
Are you looking for more happiness, success and vitality in your life? Get inspired each week with Wellness Expert, Integrative Medicine Fellow & Keynote Speaker, Kristel Bauer. Live Greatly shares empowering conversations about life, wellness & success talking with top experts, athletes, celebrities, CEOs and other incredible individuals. Tune in for insights to thrive personally and professionally. It’s time to awaken your ultimate potential! Disclaimer: All of the information shared on th ...
…
continue reading
Impact Theory is committed to an unbiased pursuit of the truth. Tom Bilyeu approaches the most important issues in world affairs, finance, AI and Future tech, politics and mindset by breaking down these complex topics into their fundamental elements. By doing so and by connecting with some of the brightest minds of our time, he helps the audience develop a useful framework for how the world really works.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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Go offline with the Player FM app!
Go offline with the Player FM app!
