How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
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Content provided by Crystal Waddell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crystal Waddell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Link Building SEO for Entrepreneurs w/ Nicholas Rubright
Manage episode 411686981 series 3347766
Content provided by Crystal Waddell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crystal Waddell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today's podcast features SEO link-building expert Nicholas Rubright, who shared insights on the importance of link building and PR strategies in SEO for business owners.
*Please excuse my sound quality, I had a mic issue!*- Crystal
Connect with Nick
Linkedin
Ranko Media
Unique SEO Insights From Nick:
- SEO professionals who figured out SEO organically approach it differently than those who learned it within large companies.
- Marketing efficiency is key.
- Nick shared strategies of crafting content that targets specific keywords and creating data maps.
Nick on PR and SEO:
- The faster indexing of news-worthy content leads to faster link indexing.
- The process of getting the story right for PR can take time and resources.
- Podcasts are the most cost-effective type of PR campaign: they don't require content creation.
Pitching and Posting As A Link Building Strategy:
- Align your pitch with the recipient's content intent.
- Make the initial outreach email short and personalized.
- Understand the recipient's monetization strategy.
- Cold emailing still works.
Data-Driven Content Attracts Journalists
- Generate backlinks with no outreach: select keywords that include statistics, data, or averages.
- Nick introduced "data maps", using the example of "top Valentine's Day gifts by state."
- Leverage the popularity of data maps and allow for both national and local pitching opportunities.
Limited budget for link building?
- Create trend reports based on deep Google trends research.
- Invest in quality content and outreach processes vs. cheap links.
- Understand the effectiveness of internal links.
- C
If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you!
We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!
Explore strategies to thrive financially, build legacy, and enhance life experiences.
Listen on: Apple Podcasts Spotify
Search the Simple and Smart SEO Show podcast for something you heard! It's free!
JOIN the 3-Day Supercharge Your SEO Challenge!
Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!
Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!
132 episodes
Share
Manage episode 411686981 series 3347766
Content provided by Crystal Waddell. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Crystal Waddell or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Today's podcast features SEO link-building expert Nicholas Rubright, who shared insights on the importance of link building and PR strategies in SEO for business owners.
*Please excuse my sound quality, I had a mic issue!*- Crystal
Connect with Nick
Linkedin
Ranko Media
Unique SEO Insights From Nick:
- SEO professionals who figured out SEO organically approach it differently than those who learned it within large companies.
- Marketing efficiency is key.
- Nick shared strategies of crafting content that targets specific keywords and creating data maps.
Nick on PR and SEO:
- The faster indexing of news-worthy content leads to faster link indexing.
- The process of getting the story right for PR can take time and resources.
- Podcasts are the most cost-effective type of PR campaign: they don't require content creation.
Pitching and Posting As A Link Building Strategy:
- Align your pitch with the recipient's content intent.
- Make the initial outreach email short and personalized.
- Understand the recipient's monetization strategy.
- Cold emailing still works.
Data-Driven Content Attracts Journalists
- Generate backlinks with no outreach: select keywords that include statistics, data, or averages.
- Nick introduced "data maps", using the example of "top Valentine's Day gifts by state."
- Leverage the popularity of data maps and allow for both national and local pitching opportunities.
Limited budget for link building?
- Create trend reports based on deep Google trends research.
- Invest in quality content and outreach processes vs. cheap links.
- Understand the effectiveness of internal links.
- C
If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you!
We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!
Explore strategies to thrive financially, build legacy, and enhance life experiences.
Listen on: Apple Podcasts Spotify
Search the Simple and Smart SEO Show podcast for something you heard! It's free!
JOIN the 3-Day Supercharge Your SEO Challenge!
Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Quit guessing with your content! GET SURFER SEO!!!
10,000 Jasper words FREE!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!
Note: If you make a purchase using some of my links, I make a little money. But I only ever share products, people, & offers I trust & use myself!
132 episodes
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Similar to The Simple and Smart SEO Show
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
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continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
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continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
Outsource Acelerator Podcast, hosted by Derek Gallimore, explores business and outsourcing mastery. Inside-knowledge from the outsourcing capital of the world - Manila, Philippines.
…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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