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Small Batch to Big Time: How to Cultivate Newsworthiness & Strategic Collaboration

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Manage episode 247833608 series 1980505
Content provided by Kim Bryden. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kim Bryden or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What makes a product, a person, an initiative newsworthy? How do you stay relevant and tap into our cultural zeitgeist to get on the radar of journalists and media professionals? We sit down with Kara Elder, food and cooking writer (The Washington Post, Vox, Eaten: A Food History Magazine, and more!), to talk about her collaboration project - SMALL BATCH, People + Recipes from Around DC - with local artist Marcella Kriebel. We chat about the entrepreneurs highlighted in the cookbook, what trends we see emerging for local, small business in 2020, and how to craft a perfect media pitch. Powered and distributed by Simplecast
  continue reading

106 episodes

Artwork
iconShare
 
Manage episode 247833608 series 1980505
Content provided by Kim Bryden. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kim Bryden or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
What makes a product, a person, an initiative newsworthy? How do you stay relevant and tap into our cultural zeitgeist to get on the radar of journalists and media professionals? We sit down with Kara Elder, food and cooking writer (The Washington Post, Vox, Eaten: A Food History Magazine, and more!), to talk about her collaboration project - SMALL BATCH, People + Recipes from Around DC - with local artist Marcella Kriebel. We chat about the entrepreneurs highlighted in the cookbook, what trends we see emerging for local, small business in 2020, and how to craft a perfect media pitch. Powered and distributed by Simplecast
  continue reading

106 episodes

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