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How Lawyers Get Referrals: The Four "Cs"

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Manage episode 180278131 series 40325
Content provided by Legal Talk Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Legal Talk Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In order to run a law firm successfully, you need clients and one of the most effective ways to get clients is through referrals, but what’s the best way to get referrals? In this episode of The Un-Billable Hour, host Christopher Anderson and guest Vikram Rajan, co-founder of PhoneBlogger.net, lay out the four Cs of referability, which are:

  • Credibility
  • Customer service
  • Content
  • Connections

They also discuss testimonials, how to get them, and their key benefits in legal marketing.

Vikram Rajan is a co-founder of PhoneBlogger.net. He started Practice Marketing Advisors and its blog because he realized attorneys, CPAs, and related professionals required specialized marketing help.

Special thanks to our sponsor, Answer1 and Solo Practice University.

  continue reading

167 episodes

Artwork
iconShare
 
Manage episode 180278131 series 40325
Content provided by Legal Talk Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Legal Talk Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In order to run a law firm successfully, you need clients and one of the most effective ways to get clients is through referrals, but what’s the best way to get referrals? In this episode of The Un-Billable Hour, host Christopher Anderson and guest Vikram Rajan, co-founder of PhoneBlogger.net, lay out the four Cs of referability, which are:

  • Credibility
  • Customer service
  • Content
  • Connections

They also discuss testimonials, how to get them, and their key benefits in legal marketing.

Vikram Rajan is a co-founder of PhoneBlogger.net. He started Practice Marketing Advisors and its blog because he realized attorneys, CPAs, and related professionals required specialized marketing help.

Special thanks to our sponsor, Answer1 and Solo Practice University.

  continue reading

167 episodes

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