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Episode 69: Prashant Sridharan - Building Trust to Win in Developer Marketing
Manage episode 521325821 series 2792678
Content provided by Product Marketing Hive. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Product Marketing Hive or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Prashant Sridharan, Head of Product Marketing at Supabase, joins Louise Liu to share insights on building trust and winning with developer marketing—from feature‑first messaging and PLG strategies to aligning product, DevRel, and marketing for go‑to‑market success. Prashant also discusses why transparency beats hype and how AI is reshaping the way product marketers work.
For more information on AI and product marketing workflows, read Prashant Sridharan’s article “How I Use Claude To Build Launch Plans From Chaos“.
All rights reserved. © Product Marketing Hive.
70 episodes
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Manage episode 521325821 series 2792678
Content provided by Product Marketing Hive. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Product Marketing Hive or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Prashant Sridharan, Head of Product Marketing at Supabase, joins Louise Liu to share insights on building trust and winning with developer marketing—from feature‑first messaging and PLG strategies to aligning product, DevRel, and marketing for go‑to‑market success. Prashant also discusses why transparency beats hype and how AI is reshaping the way product marketers work.
For more information on AI and product marketing workflows, read Prashant Sridharan’s article “How I Use Claude To Build Launch Plans From Chaos“.
All rights reserved. © Product Marketing Hive.
70 episodes
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