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Content provided by Katrina Aronson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katrina Aronson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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How to Stop Pushing In Your Business – and Connect With Your Audience

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Manage episode 347460668 series 3417745
Content provided by Katrina Aronson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katrina Aronson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In today's episode of Through The Marketing Lens, you will learn:

  • How to get out of the push, and instead get into a flow in your marketing
  • Where the lack of connection with your audience comes from
  • My step-by-step process to ensure the content you are creating will encourage connection with your audience WHILE keeping you out of "push mode"

We’re talking about:

  • Gaining clarity around what your audience wants from you and how to actually connect with them
  • The science behind why we crave connection and the dangers of using social media for the wrong reasons
  • Creating a healthy marketing cycle and getting into a flow with content creation
  • Using market research to find out exactly what your ideal client wants to learn from you and why it's important to conduct this research on a number of different platforms
  • Focusing on building connection rather than your next sale

More resources:

Links:

  continue reading

81 episodes

Artwork
iconShare
 
Manage episode 347460668 series 3417745
Content provided by Katrina Aronson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Katrina Aronson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In today's episode of Through The Marketing Lens, you will learn:

  • How to get out of the push, and instead get into a flow in your marketing
  • Where the lack of connection with your audience comes from
  • My step-by-step process to ensure the content you are creating will encourage connection with your audience WHILE keeping you out of "push mode"

We’re talking about:

  • Gaining clarity around what your audience wants from you and how to actually connect with them
  • The science behind why we crave connection and the dangers of using social media for the wrong reasons
  • Creating a healthy marketing cycle and getting into a flow with content creation
  • Using market research to find out exactly what your ideal client wants to learn from you and why it's important to conduct this research on a number of different platforms
  • Focusing on building connection rather than your next sale

More resources:

Links:

  continue reading

81 episodes

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