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Ep 6: Planning and Prioritizing Your Marketing Efforts For The New Year
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Alison Richmond and Lori Blanford from ClearEdge Marketing join Lamess Abourahma to help you make the most of the fall budgeting season. They will show you how to create a market plan and budget to bring in leads and boost sales in the new year and beyond.
Chapters
Intro:
Marketing Budget Season Is Here [3:35]
What A Marketing Budget Should Be [5:17]
Where To Start The Budgeting Process [7:02]
Assess Past and Current Marketing Performance [8:33]
Start Building Your Marketing Budget [11:12]
Common Marketing Budget Pitfalls [13:00]
How To Rebound When Your Budget Comes In Lower Than You Expected [15:07]
Closing
Contact the RPO Association at info@rpoassociation.org
Join the RPO Association today to stay informed about the latest trends and best practices in talent acquisition, achieve your professional goals, and benefit from improved business performance. https://resources.rpoassociation.org/join
Follow Allison Richmond on Linkedin: https://www.linkedin.com/in/alisonrrichmond/
Follow Lori Blandford on Linkedin: https://www.linkedin.com/in/lori-blandford/
Follow Lamees Abourahma on Linkedin: https://www.linkedin.com/in/lameesabourahma/
Follow the RPOA on LinkedIn: https://www.linkedin.com/company/recruitment-process-outsourcing-association-rpoa-/
For more information about the RPOA: https://www.rpoassociation.org/
Episode sponsored by ClearEdge Marketing, a company dedicated to transforming the business of talent through marketing, recruiting, and career empowerment services. Check them out at https://www.clearedgemarketing.com/
Whether you're a seasoned talent acquisition professional or just starting in the field, "Time to Hire" provides an invaluable platform to expand your knowledge, learn from industry leaders, and stay up-to-date with the rapidly changing world of recruitment.
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