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TP396 - Is AI Slipping into the Trough?
Manage episode 434146180 series 2364130
Content provided by Touch point media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Touch point media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The latest Gartner Hype Cycle indicates that the use of marketing Generative AI is about to slip into the Trough of Disillusionment. In this week’s episode, hosts Chris Boyer and Reed Smith discuss some of Gartner’s findings and the impact it has on digital marketing, review a story that opines on whether AI is in a bubble and share the current adoption rate in the healthcare industry.
Mentions from the Show:
- 3 Impending Technology Shifts Rule the Gartner Hype Cycle™ for Digital Marketing
- Three reasons we’re in an AI bubble (and four reasons we’re not)
- Generative AI in healthcare: Adoption trends and what’s next
- Reed Smith on LinkedIn
- Chris Boyer on LinkedIn
- Chris Boyer website
Learn more about your ad choices. Visit megaphone.fm/adchoices
458 episodes
Share
Manage episode 434146180 series 2364130
Content provided by Touch point media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Touch point media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
The latest Gartner Hype Cycle indicates that the use of marketing Generative AI is about to slip into the Trough of Disillusionment. In this week’s episode, hosts Chris Boyer and Reed Smith discuss some of Gartner’s findings and the impact it has on digital marketing, review a story that opines on whether AI is in a bubble and share the current adoption rate in the healthcare industry.
Mentions from the Show:
- 3 Impending Technology Shifts Rule the Gartner Hype Cycle™ for Digital Marketing
- Three reasons we’re in an AI bubble (and four reasons we’re not)
- Generative AI in healthcare: Adoption trends and what’s next
- Reed Smith on LinkedIn
- Chris Boyer on LinkedIn
- Chris Boyer website
Learn more about your ad choices. Visit megaphone.fm/adchoices
458 episodes
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Similar to touch point podcast
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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continue reading
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1
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