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Amazon’s Brand Registry Program - TME003
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While this podcast isn't focused on the Amazon marketplace specifically, and Suzi is a big believer that we should all build businesses that can survive and thrive whether Amazon does or not, it would be foolish to overlook the 800-pound gorilla of eCommerce. And, thankfully, Amazon does offer new tools from time to time for private label sellers.
Today Suzi focuses on one of those tools, the Amazon Brand Registry 2.0, which comes with a whole host of benefits for sellers and brands. While it's not Amazon's job to protect your brand or trademark, and no system is perfect, Suzi helps you ensure that you're taking the best advantage of these powerful tools to keep counterfeits at bay, your customers happy and the profits flowing.
Don’t forget to subscribe to the show to get a new episode of Trademarks Made Easy every Friday, and visit https://www.theprivatelabellawyer.com for show notes and more info.
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