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What You Need to Know About the USPTO - Principal Versus the Trademark Register - TME008
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Suzi Hixon breaks down the differences between the Principal and Trademark Register of the USPTO, and how NOT understanding these can harm your brand and business!
Wherever you find yourself in this process, keep these highlights in mind:
1. Choose a strong trademark at the outset, one that ISN'T descriptive
2. Beware of am-mending a trademark application to the supplemental register
Don’t forget to subscribe to the show to get a new episode of Trademarks Made Easy every Friday, and visit https://www.theprivatelabellawyer.com for show notes and more info.
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