The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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Episode 06: Paul Gubbins
MP3•Episode home
Manage episode 212014641 series 2391365
Content provided by What Happens In Adops. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by What Happens In Adops or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week I chat with Paul Gubbins, an adtech consultant in the UK. We dig into the differences between the European and US adtech markets, what a cookie-less world means for adtech, and Paul brings a small child to tears.
15 episodes
MP3•Episode home
Manage episode 212014641 series 2391365
Content provided by What Happens In Adops. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by What Happens In Adops or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week I chat with Paul Gubbins, an adtech consultant in the UK. We dig into the differences between the European and US adtech markets, what a cookie-less world means for adtech, and Paul brings a small child to tears.
15 episodes
All episodes
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