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90: How to Start Your Business and Get Your First Paying Clients

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Manage episode 423389936 series 3308285
Content provided by Elaine Lou Cartas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elaine Lou Cartas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

About 7 years ago (2017), I graduated from my Masters in Leadership and Management cause I was getting ready to be an Executive Director for a nonprofit.
The day I graduated for some reason I wasn’t happy or excited. It finally dawned on me,

I’ve been listening to what everyone else wants, and not what I want. I’ve been people pleasing doing what others want for me, but what do I want?! And I realize, “I want a business where I can actually serve other women of color AND make a living from it.”
Here’s a graduation pic of me with my two queens, my grandmothers.
I knew I wanted to start a Career Coaching business for women of color cause of my own personal experiences.
A reason why clients love working with me is cause I’ve done ALL the failures, and overcame them.

  • Was a director at 22 and learned how to manage 5 people at a young age, while dealing with being so young, a woman and a minority (a trifecta to go through…)
  • Got fired, quit and laid off. And each time, I navigated and was able to get a new job.
  • Negotiated to get a 20% salary increase
  • Switched complete industries successfully and got my first 6-figure salary

I also noticed friends and family members constantly asking me for advice so the day I graduated from my Masters I realized I wanted to do my own thing.
I started my career coaching business one month later and landed my first 3 paying clients.
How did I do it? I used my experience as a former fundraiser in political campaigns and the nonprofit sector and I share all my secrets.
What We Cover in This Episode:

  • The exact steps on how I got my first paying clients with no website
  • The scripts to use to reach out
  • How to test and get feedback on your possible services/products

If you would like to see how to work with me to create a more sustainable life where you can be more present with yourself and create your own checklist of success that’s not created by society and loved ones, then schedule a complimentary legacy business and career review at elainelou.com/call
Resources Mentioned:
Subscribe to the Business & Career Diaries Newsletter: elainelou.com/join
Scripts to get your first paying clients: elainelou.com/scripts
Mr. Bear's Budget Bangers
Where We Can Connect:
Apply to the Business & Career Mastermind: elainelou.com/mastermind
Schedule a Business & Career Audit call with me to see if it’s a good fit to work together: elainelou.com/call
Follow the Podcast on Apple: WOC and Allies: Business and Career Realtalk
Follow the Podcast on Spotify: WOC and Allies: Business and Career Realtalk
Follow Elaine on Instagram: @elainelou_
Connect with Elaine on LinkedIn: Elaine Lou Cartas
Check out our other podcasts for Women of Color

  continue reading

96 episodes

Artwork
iconShare
 
Manage episode 423389936 series 3308285
Content provided by Elaine Lou Cartas. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Elaine Lou Cartas or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

About 7 years ago (2017), I graduated from my Masters in Leadership and Management cause I was getting ready to be an Executive Director for a nonprofit.
The day I graduated for some reason I wasn’t happy or excited. It finally dawned on me,

I’ve been listening to what everyone else wants, and not what I want. I’ve been people pleasing doing what others want for me, but what do I want?! And I realize, “I want a business where I can actually serve other women of color AND make a living from it.”
Here’s a graduation pic of me with my two queens, my grandmothers.
I knew I wanted to start a Career Coaching business for women of color cause of my own personal experiences.
A reason why clients love working with me is cause I’ve done ALL the failures, and overcame them.

  • Was a director at 22 and learned how to manage 5 people at a young age, while dealing with being so young, a woman and a minority (a trifecta to go through…)
  • Got fired, quit and laid off. And each time, I navigated and was able to get a new job.
  • Negotiated to get a 20% salary increase
  • Switched complete industries successfully and got my first 6-figure salary

I also noticed friends and family members constantly asking me for advice so the day I graduated from my Masters I realized I wanted to do my own thing.
I started my career coaching business one month later and landed my first 3 paying clients.
How did I do it? I used my experience as a former fundraiser in political campaigns and the nonprofit sector and I share all my secrets.
What We Cover in This Episode:

  • The exact steps on how I got my first paying clients with no website
  • The scripts to use to reach out
  • How to test and get feedback on your possible services/products

If you would like to see how to work with me to create a more sustainable life where you can be more present with yourself and create your own checklist of success that’s not created by society and loved ones, then schedule a complimentary legacy business and career review at elainelou.com/call
Resources Mentioned:
Subscribe to the Business & Career Diaries Newsletter: elainelou.com/join
Scripts to get your first paying clients: elainelou.com/scripts
Mr. Bear's Budget Bangers
Where We Can Connect:
Apply to the Business & Career Mastermind: elainelou.com/mastermind
Schedule a Business & Career Audit call with me to see if it’s a good fit to work together: elainelou.com/call
Follow the Podcast on Apple: WOC and Allies: Business and Career Realtalk
Follow the Podcast on Spotify: WOC and Allies: Business and Career Realtalk
Follow Elaine on Instagram: @elainelou_
Connect with Elaine on LinkedIn: Elaine Lou Cartas
Check out our other podcasts for Women of Color

  continue reading

96 episodes

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