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2088 Why Your Business Should be on TV
Manage episode 286813666 series 1029845
Hello this is Jane Gardner and welcome to Ultimate TV Channel System. On today's show, we're going to talk about why you should have a TV Show right about now. So why why should you? Well, with on demand streaming TV, your business is on people's TV sets, TV is a powerful media for getting your message across. It produces results like no other media. According to a CNBC account survey, 57 percent of the public has had some form of streaming service, and this number is rapidly growing. But does this all mean to you? Well, this enables businesses and companies to now build a larger viewer audience and set themselves up as an authority. As we all know that the power of TV creates that something special. TV is a powerful media for getting your message across. It produces results like no other media. We aren't talking about adverts, though. What we're talking about today, it's about you having your own TV channel streaming , streaming into millions of homes through Roku and Amazon fire. So if your business is on people's TV sets, well, your show is evergreen. It's always there. There's always going to be people looking at it. You'll reach a new audience and of course, you'll reach a worldwide audience on Roku and AmazonFire. Roku currently has over 40 million active accounts in 2020. And these figures are rapidly increasing with their push to expand into Europe. Roku has a base of 40 million active subscribers, which could be a possible one hundred and twenty million viewers based on households with three or four people in them. Roku is the number one streaming platform in the U.S., with the most hours streamed. Now, Amazon Fire TV currently has 40 million active accounts as well in January of 2019. Remember, this is users, not viewers. There could be three to four people in each household. So the combined viewers could also be around 200 million. The subscriber numbers that I just told you about, are pre pandemic. People have gotten into the habit of watching streaming TV channels like Netflix, Amazon Prime, Disney plus, they are looking for entertainment. They're looking for educational programs and instructional shows. In the UK alone, it's estimated that streaming TV has overtaken pay-TV for the first time in 2018. The figures are fifteen point one million for pay TV and fifteen point four million for streaming TV. This signifies that the trend for watching broadcast TV has continued its fall since 2000, with those viewers switching to streaming TV. If what if you have a reason to be on on streaming TV? Well, it builds awareness for your business. If people don't know about your business, they can't become your customers. Having your own TV channel will boost your visibility among potential customers that if you reach a new worldwide audience or the audience that you couldn't have imagined possible to reach before on national TV. You can also communicate authority with your TV channel. Customers are becoming savvier and more discerning about which brands of business they support. Having your own TV channel with free, fully updated, relevant content will build your brand's authority and make sure you make a positive impression showing that your business is trustworthy and knowledgeable. You can also communicate authority with a TV channel. You can also create a video catalogue of your shows on your TV channel. You can showcase all of your products and our services in one place. Produces entertainment rather than a stuffy video brochure, you can create shows around your products and services. For example, a cooking show to showcase your chef skills or kitchen products. You can show authenticity. Customers aren't interested in businesses that publish dry corporate style content. Instead, you can let your brand's personality shine through and everything you share on your TV channel. You can show your customers a different side of your business to connect with them on a deeper level. You can also grow affordably with your TV channel, your business, regardless of size or budget, has an amazing opportunity to grow your audience influence and have brand awareness through platforms like Amazon Fire and Roku TV. For more on easy tv show blueprint go to http://jgtips.com/easy
113 episodes
Manage episode 286813666 series 1029845
Hello this is Jane Gardner and welcome to Ultimate TV Channel System. On today's show, we're going to talk about why you should have a TV Show right about now. So why why should you? Well, with on demand streaming TV, your business is on people's TV sets, TV is a powerful media for getting your message across. It produces results like no other media. According to a CNBC account survey, 57 percent of the public has had some form of streaming service, and this number is rapidly growing. But does this all mean to you? Well, this enables businesses and companies to now build a larger viewer audience and set themselves up as an authority. As we all know that the power of TV creates that something special. TV is a powerful media for getting your message across. It produces results like no other media. We aren't talking about adverts, though. What we're talking about today, it's about you having your own TV channel streaming , streaming into millions of homes through Roku and Amazon fire. So if your business is on people's TV sets, well, your show is evergreen. It's always there. There's always going to be people looking at it. You'll reach a new audience and of course, you'll reach a worldwide audience on Roku and AmazonFire. Roku currently has over 40 million active accounts in 2020. And these figures are rapidly increasing with their push to expand into Europe. Roku has a base of 40 million active subscribers, which could be a possible one hundred and twenty million viewers based on households with three or four people in them. Roku is the number one streaming platform in the U.S., with the most hours streamed. Now, Amazon Fire TV currently has 40 million active accounts as well in January of 2019. Remember, this is users, not viewers. There could be three to four people in each household. So the combined viewers could also be around 200 million. The subscriber numbers that I just told you about, are pre pandemic. People have gotten into the habit of watching streaming TV channels like Netflix, Amazon Prime, Disney plus, they are looking for entertainment. They're looking for educational programs and instructional shows. In the UK alone, it's estimated that streaming TV has overtaken pay-TV for the first time in 2018. The figures are fifteen point one million for pay TV and fifteen point four million for streaming TV. This signifies that the trend for watching broadcast TV has continued its fall since 2000, with those viewers switching to streaming TV. If what if you have a reason to be on on streaming TV? Well, it builds awareness for your business. If people don't know about your business, they can't become your customers. Having your own TV channel will boost your visibility among potential customers that if you reach a new worldwide audience or the audience that you couldn't have imagined possible to reach before on national TV. You can also communicate authority with your TV channel. Customers are becoming savvier and more discerning about which brands of business they support. Having your own TV channel with free, fully updated, relevant content will build your brand's authority and make sure you make a positive impression showing that your business is trustworthy and knowledgeable. You can also communicate authority with a TV channel. You can also create a video catalogue of your shows on your TV channel. You can showcase all of your products and our services in one place. Produces entertainment rather than a stuffy video brochure, you can create shows around your products and services. For example, a cooking show to showcase your chef skills or kitchen products. You can show authenticity. Customers aren't interested in businesses that publish dry corporate style content. Instead, you can let your brand's personality shine through and everything you share on your TV channel. You can show your customers a different side of your business to connect with them on a deeper level. You can also grow affordably with your TV channel, your business, regardless of size or budget, has an amazing opportunity to grow your audience influence and have brand awareness through platforms like Amazon Fire and Roku TV. For more on easy tv show blueprint go to http://jgtips.com/easy
113 episodes
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